Last year, Udinese Calcio became the first top-flight club sponsored by Macron to unveil its jersey made from Eco-Softlock, a fabric derived from recycled plastic and certified to the Global Recycled Standard – the leading international standard for the sustainable production of clothing and textiles. This ‘green’ choice by the Italian brand was immediately embraced by the Friuli-based club, which is equally committed to sustainability and respect for the environment. This commitment is reaffirmed with the unveiling of the new ‘Away’ kit that the Bianconeri will wear throughout the coming season.

The new Dacia logo, unveiled – alongside the shirt – at a joint press conference held today in the Dacia Arena auditorium, adds a special touch to the new kit for the 2021/2022 season; an ideal venue given the stadium’s green ethos. During the 2019/2020 season, Udinese Calcio launched the ambitious “CO₂-free stadium” project, with the aim of making the Dacia Arena an increasingly eco-sustainable stadium. The stadium is, in fact, powered by electricity from certified renewable sources and zero-impact gas. Thanks to these green energy supplies, over 1,500 tonnes of CO₂ were avoided during the last season.

For Udinese Calcio’s away kit, a colour scheme has been chosen that combines navy blue – featured on the chest and sleeves – which then gradually fades into turquoise. The design is enhanced by a tone-on-tone sublimation print featuring wavy lines – horizontal and finer on the chest, and vertical and wider in the centre and at the bottom of the shirt.

The navy blue collar is a mandarin collar with two turquoise stripes. The inside of the back of the neck is personalised with the club logo and the words ‘125 YEARS OF PASSION’, whilst the outside, at the back of the neck, features the words ‘Passion is our Strength’ embroidered in white. On the chest, on the right in silicone print, is the Macron Hero, the Italian brand’s logo; on the left, over the heart, is the Udinese Calcio crest.

The close partnership between Macron and Udinese Calcio is reflected in the creation of match kits that are always unique and exclusive, featuring meticulous designs and sophisticated graphics that draw on the history and symbols of the black-and-white club; and, thanks to their shared commitment to a fully ‘green’ philosophy, these kits also convey an important message of awareness regarding environmental protection.

Consequently, the new away kit is much more than just a shirt; rather, it represents the embodiment of a shared vision between Udinese Calcio and its partners, upholding common values such as environmental sustainability and, as a club, aligning itself with the ethos of a long-standing partner of Dacia’s calibre to ensure the production of the new match kits is in line with the latest developments, such as Dacia’s revamped brand identity.