The Georgian Football Federation and Macron, which has been the official kit supplier to the Georgian national teams since this year, have unveiled the new shirts that “the Crusaders” will wear in their upcoming international fixtures. The new match kits convey a strong sense of national identity. Colours, symbols and sophisticated, innovative designs that represent belonging to a people and a nation. St George (patron saint of Georgia), his cross and the dragon are the common thread that highlights the values, character and mission that the players bring to the pitch.

The ‘Home’ shirt is white with a red-trimmed crew neck, and features two red stripes on the shoulders and sleeves, as well as a broken vertical stripe running down the centre of both the front and back. The back of the neck is personalised with the words “ძალა ჩემშია”, “Strength lies within me”, a message that inspires the player wearing the shirt to have confidence in themselves and their abilities, and provides the constant drive to strive for victory. The kit features an all-over, tone-on-tone sublimation print with the St George’s Cross motif. In the centre of the chest, above the vertical red stripe, is another inscription in Georgian: “Me var Sarakhlastio”, ”I am Georgia”. A phrase that signifies how every player represents their country, sharing the same responsibility with their teammates: everyone is equal on the pitch and each plays a crucial role in achieving a common goal.

On the chest, on the right-hand side and embroidered in black, is the Macron Hero, the Italian brand’s logo, whilst on the left, over the heart, is the coat of arms depicting St George and the dragon. This is a very significant detail as it replaces the GFF logo and powerfully conveys the concept of national identity – a symbol of strength and hope, but also of individual ability, of seeking out and accepting challenges to achieve the ultimate goal. The essence of a true Hero on the pitch. The home kit is completed by white shorts and white socks with a red top band.

The “Away” version, which is entirely black apart from the red detailing on the mandarin collar, follows the design of the home shirt, featuring a broken vertical stripe in the centre at the front and back, which in this case is anthracite grey. The white ‘Macron Hero’ logo and the crest featuring St George and the dragon in red stand out on the chest. The shorts are black, as are the socks, which still feature a red top band.

The “Third” shirt is red with a mandarin collar featuring black trim that extends onto the shoulders; the vertical stripes on the sides are also black. The logos, lettering, and graphic and stylistic details are the same as those on the Home shirt. The shorts are black with white drawstrings, whilst the black socks have a red top edge.