Macron and the Florida Youth Soccer Association (FYSA) announce a new partnership that will strengthen the Italian brand’s presence in US football and underline its commitment to supporting the development of the youth game.
As an Official Partner of FYSA, Macron will become the Official ODP Uniform, Apparel Partner & ODP Online Store, supporting Florida’s Olympic Development Program (ODP) with its dedicated football collections and a service designed to meet the needs of athletes, coaches and staff.
The partnership also extends across the Florida Youth Soccer Association network, with Macron to become Official Uniform, Apparel and Team Store Partner. The initiative will give FYSA-affiliated clubs and teams access to Macron’s product offering and dedicated sportswear management services, creating a direct connection between the brand, local organisations and Florida’s football community.
The collaboration will also encompass FYSA’s key events and programmes, with Macron present at association events, ODP activities, coach education initiatives and the FYSA Youth Soccer Summit.
“Our collaboration with FYSA allows us to establish a concrete presence within a large and well-structured community, bringing our football expertise, product quality and a service model designed to support clubs, teams and athletes. We want to continue growing in the United States by building strong relationships with the organisations that contribute to the development of sport every day,” comments Gianluca Pavanello, CEO of Macron. “The United States is a strategic market for Macron, and youth football is an important part of the path we are building in the country.”
“This is an exciting new partnership for FYSA,” said Daragh Cullen, FYSA President. “As we continue to evolve Florida ODP, this partnership creates new opportunities to strengthen the program and deliver greater value to our players, families, and teams.”
Through this partnership, Macron continues its growth in the US market, strengthening its connection with football at a local level and investing in an ecosystem that brings together young athletes, families, coaches, clubs and sports organisations. This approach reflects Macron’s vision for the United States: to be not only a sportswear provider, but a partner close to the communities and organisations that help sport grow at a local level. Macron outfits notable professional soccer teams and associations around the world, including Premier League club Crystal Palace F.C., renowned English Football League club Wrexham A.F.C., and Major League Soccer referees through the Professional Referees Organization (PRO).
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