Macron e Automobili Lamborghini They announce a partnership that will see Casa di Sant’Agata Bolognese and the leading company in the sports apparel sector unite under the banner of quality, innovation, performance and Italian style. The first chapter of this collaboration, which over time will be enriched with further initiatives, is dedicated to Squadra Corse, the Automobili Lamborghini department dedicated to Motorsport.

Macron will accompany Automobili Lamborghini for three seasons, wearing the staff uniform Lamborghini Squadra Corse in support of the championships Lamborghini Super Trofeo and the Team Lamborghini Iron Lynx Engaged in the FIA WEC endurance world championship and the IMSA Sportscar Championship in the Hypercar/GTP class. The Lamborghini Squadra Corse team will have at its disposal high-profile technical apparel and clothing from Macron, comfortable, meticulously designed items that fully express the sporting identity of an iconic brand. The uniforms will be made from technical and functional fabrics designed to ensure high performance.

Macron will also be the licensee of the replica version of the Squadra Corse collection for sale worldwide.

The partnership between the two brands is based on concepts such as competition, teamwork, and overcoming one’s limits, common denominators of the vision of Automobili Lamborghini and Macron, which, through this agreement, found a perfect synthesis. Two realities that, in addition to the constant pursuit of excellence, proudly share their belonging to the territory and their roots, despite an international vision that allows the two companies to export the value of Made in Italy globally. It is no coincidence that the industrial districts where Automobili Lamborghini and Macron were born and developed, the “Motor Valley” and the “Sports Valley”, represent a point of reference in the world in terms of entrepreneurial skills, professionalism, passion, and creativity.

Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini, He says: “This partnership represents a natural destination for us towards that world of sports that, at Lamborghini, is represented by the Motorsport sector. The goal is to create, together with Macron, a great teamwork and share the future successes that we hope will arise as a result of this collaboration.”.

“We are pleased to announce this partnership with a brand that represents Italian excellence worldwide”– he declared Gianluca Pavanello, CEO of Macron – “We are two companies that have their roots firmly rooted in the same territory: Emilia-Romagna. We share the same values of performance and a love of beauty that, combined with passion and a culture of work, guide us in everything we do. This clothing line represents a perfect expression of this shared set of values, in which attention to detail is the cornerstone of a philosophy that unites us and that best showcases an Italian style.”.