Macron will take part in the World University Games, which are due to take place next year, from 16 to 27 July 2025, in Germany. Macron is, in fact, the official partner of the FISU Reno-Ruhr 2025 World University Games, providing technical gear and clothing to volunteers and staff at the world’s largest multi-sport event. The event, taking place across five cities (Bochum, Duisburg, Düsseldorf, Essen and Mülheim an der Ruhr) over 12 days of competition, will welcome over 170 countries and around 10,000 athletes, who will compete in 18 sporting disciplines.

A partnership that involves the manufacture and supply of more than 150,000 items of high-quality, technical, high-performance, practical, comfortable and exclusive clothing, enabling all staff to carry out the demanding work that lies ahead to the very best of their ability. Technical excellence, but also innovative and modern design, combined with the use of sustainable fabrics which highlight a shared commitment to respecting the environment. A commitment which, together with the sporting values that characterise an event such as this, is an integral part of and embodies Macron’s philosophy.

“We are delighted to be partners in such a prestigious event, which fully embodies the values of sport: passion, dedication, healthy competitive spirit, team spirit and a sense of community. These values form part of our corporate philosophy and are embodied by the Macron Hero. – he declared Gianluca Pavanello, CEO of Macron – To the volunteers and staff, ”Through our daily commitment, we offer high-quality, technically advanced clothing that does not compromise on the elegance and style characteristic of Macron products.”.

 “We are delighted to have found in Macron a high-calibre partner to provide uniforms for our volunteers, staff and officials. – he said Mirjam Scheffler, Senior Volunteers Manager at the FISU Reno-Ruhr 2025 World University Games – Together with Macron, we want to produce our uniforms using high-quality materials and modern designs, so that they can be worn for a long time even after the event”.