Lo Sportclub Heerenveen, a team that competes in the Eredivisie, the top Dutch football league, and Macron, the Hero company, have announced the technical sponsorship agreement that will link the white-and-blue club to the Italian brand for the next five seasons. Macron will supply the Heerenveen club with the entire range of technical clothing, from the first team to the youth teams.

SC Heerenveen celebrated its 100th anniversary last year. Founded in 1920, it has been a fixture in the Dutch top division since the early 1990s and boasts a Dutch Cup and prestigious Eredivisie finishes that have enabled it to participate in European competitions. A team that feels a strong connection with its home region: the company logo strongly recalls the flag of Friesland, the province in which Heerenveen is located.

Macron and sc Heerenveen are already working together to develop the new collection, which will feature the quality, technicality and design typical of the Italian brand's technical clothing, as well as attention to detail and the ability to make the jerseys unique by adding graphics inspired by the history, tradition and symbols of the society and the territory of their origin.