Starting next season, Macron will be the new technical sponsor of the’FK Austria Wien, The Austrian club with the most titles overall. The multi-year partnership agreement with Vilechen (the violets) It provides the supply of technical clothing to the first team, the youth sector and the women's team, as well as an exclusive line of merchandising dedicated to fans.

Austria Wien was founded in 1911, although its roots can be traced back to the late 1800s within the Viennese cricket club. With its fellow citizens, Rapid Wien, it holds the record for being the only team to have always played in the Austrian top division. The famous Vienna Derby Between Austria Wien and Rapid, this is the second match that has been played several times in the history of European football, second only to the legendary match between Real Madrid and Barcelona. Old Firm Scottish between Celtic and Rangers. The club’s prestigious record stands out 24 titles of Austrian Champion, 27 Austrian Cups e 6 Austrian Supercups. In European competitions, in which the club is often present, it boasts a final of European Cup in the 1977-1978 season and, the following year, a semi-final in the then-named European Cup Winners' Cup, the predecessor of today's UEFA Champions League.

Among the many champions who have worn the Austria Wien jersey, two of the most iconic are certainly Matthias Sindelar e Herbert Prohaska. Sindelar was the captain of the Austrian national football team, who thrilled Europe and the world in the Thirties, earning the nickname of the "Flying Tiger". Wunderteam. Prohaska, on the other hand, was elected the Footballer of the 20th century by both Austria Wien and the entire country. In the 1980s he also played in Italy, wearing the jerseys of AS Roma and Inter.

The meeting between Macron and FK Austria Wien means the merger between the tailor-made quality and design of a world leader in sportswear and the history of Austrian football. A collaboration between two partners that will lead to the creation of race kit, unique and exclusive clothing line and merchandising that fully represent the identity of the club and the sense of belonging of its fans.

“Being able to count among the clubs that Austria Wien will be playing with the Macron Hero on their chest, which means for us it is a very important step in Austrian football. – he declared Gianluca Pavanello, CEO of Macron – A story that we want to pay the proper tribute to and that is an incentive to develop a common project of high technical and stylistic profile. Within the framework of this collaboration, our goal is to enhance the The colors, the symbols and the tradition of the club, together with the passion that involves its many fans. A heritage of emotions and a sense of belonging that we want to convey to the players on the field and to the fans in the stands with our clothing.”.

Harald Zagiczek, CEO of Austria Vienna, stated: “Macron stood out from the beginning of the process with her ability to create unique designs. The goal of the partnership is to create an original aesthetic, while conveying through the garments to be created in collaboration the history and values of Austria Wien. The first months together were characterized by mutual appreciation and inspiration. The fact that Macron’s representatives were personally present at our members’ party demonstrates how much they already identify with Austria Wien and this creates a strong motivation for what will happen in the coming years: a successful and long-term partnership.”.