The new kits from the’ItalRugby They pay homage to Renaissance art, to one of its greatest exponents, Michelangelo Buonarroti, but also to the sense of belonging to a nation and to the words of the national anthem that represents it. Sport and art come together to celebrate Italian identity and its excellence. The Azzurri bring the spirit and values of rugby onto the pitch and, with them, the symbols of the Renaissance, its art and its culture. This winter, the Italian men’s national rugby team will compete in a new edition of the Guinness Six Nations (debut at Murrayfield on 1 February against Scotland), but first he has the Autumn Nations Series test matches against Argentina, Georgia and New Zealand’s All Blacks to look forward to in November.
Ahead of the upcoming 2024/25 men’s and women’s international windows, the Italian Rugby Federation today presented at the Macron Campus the New game sets made by Macron and which the Italian national teams will wear throughout the 2024/25 season, with the new kits set to make their international debut later this month in South Africa, when the Italian women’s national team will take to the field in the WXV to face Scotland, Japan and the hosts. The presentation of the new 2024/25 collection was attended by the president of the FIR, Marzio Innocenti, the Federation’s senior management and the head coaches Gonzalo Quesada e Giovanni Raineri, as well as Macron’s CEO Gianluca Pavanello and a delegation of the Italian women’s and men’s rugby teams.
“It is a pleasure to be able to present the Italian national rugby team’s new jerseys here at the Macron Campus, the place where ideas, projects and designs come to life and are brought to fruition. – he declared Gianluca Pavanello, CEO of Macron – Italrugby’s new kits are a celebration of beauty, art and Italian spirit, and I am certain the players will wear them with pride and a deep sense of belonging to those colours and symbols, which they have always honoured by giving their all on the pitch. Italy’s Azzurro took centre stage last year and will do so again in the exciting new season that is about to kick off. We are delighted to take to the pitch alongside the FIR to continue experiencing the same great thrills as a few months ago, supporting the players and staff to the best of our ability with kit that represents the very best in quality, technical excellence, performance, style and elegance.”.
Marzio Innocenti, The President of the Italian Rugby Federation said: “Macron is an exceptional partner for Italian rugby, a flagship brand of our country which, like our national teams, aims to act as an ambassador for ”Made in Italy’ around the world. Our teams’ new kits not only meet the technical specifications of modern high-performance rugby, but their design – inspired by one of the historical periods of greatest cultural development – also bears witness to that deep connection with our country, its history and its identity. That very same identity is deeply rooted in all our athletes and lies at the heart of the most recent results that have cemented the Azzurre and the Azzurri’s place in the world’s top ten in our sport.”.
The Italrugby’s new home shirt è blue with a polo neck and a two-button fastening. The sleeve cuffs are in a lighter shade of blue, known as ‘Azzurro Rinascimento’. The jumper features an all-over sublimation-printed design in a slightly darker blue, depicting ornamental motifs typical of the Renaissance.
The label on the inside of the back of the neck is personalised with a background that echoes the shirt’s design, the FIR crest and a line taken from the national anthem, the *Canto degli Italiani*: “LET US UNITE AS ONE, ITALY CALLS”. On the left-hand side of the label, meanwhile, are the Macron logo and the words ‘Designed in Bologna’, to certify and highlight how each garment is conceived, designed and developed at the Macron Campus. The verse from Mameli’s anthem appears – repeated and interspersed with the FIR logo – on the tape inside the collar as well.
On the right-hand side of the chest, the following is embroidered in white: Macron the Hero, whilst on the left there is a woven patch featuring the crest of the Italian Federation of Rugby.
On the outer nape of the neck, the word ‘ITALIA’ is embroidered in gold, and just below it there is an insert featuring the Italian tricolour. Finally, at the bottom of the back of the shirt, there is an embossed print depicting a detail from the famous fresco
‘The Creation of Adam’ by Michelangelo Buonarroti, part of the decoration of the Sistine Chapel: the fingers of God and Adam touching. Renaissance-style graphics also feature on the light blue shorts with white drawstrings.
The version Away è white Featuring a polo-style collar with tricolour detailing. The Renaissance-inspired design takes centre stage here too, applied as a light blue sublimation print on the sleeves and shoulders, and in a pale grey that creates a tone-on-tone effect across the central panel, both at the front and back. The back neck, inner tape, and the gold ‘ITALIA’ lettering with the tricolour are identical to the home kit. On the chest, embroidered in light blue, is the Macron Hero logo, alongside the FIR crest. This shirt also features, at the bottom of the back, an embossed design depicting the detail of God’s and Adam’s fingers touching in Michelangelo’s masterpiece. The shorts are white, with tone-on-tone Renaissance-style graphics in the central section at both the front and back, and light blue on the sides.
Both shirts, like all the garments produced by Macron for its partner clubs and federations, are made from Eco Fabric, a 100% polyester fabric made from post-consumer plastic. The main fabric used is Eco Armevo with inserts in Eco Boditex e Eco Strong Mesh, materials which, as well as being lightweight and breathable, ensure maximum durability. The new match kits, as well as the Replica version and the exclusive range of clothing and merchandise that Macron produces for the Italian Rugby Federation, are available in the section dedicated to the Italian national team on the website macron.com, At the Macron Sports Hub and at all authorized Macron retailers.
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