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The new Macron home kit for Bologna Fc 1909: an Act of Love for the season of return to Europe

In their final home match of the season against Juventus, Bologna FC 1909 will take to the pitch wearing the new ‘Home’ kit for the 2024–2025 season, produced by Macron, the club’s long-standing kit sponsor. This kit will see the Emilia-based club take to Europe’s most prestigious pitches next season. Bologna FC 1909’s new home kit […]
17 May 2024

The Bologna FC 1909 In the final home match of the season against Juventus, he will take to the pitch wearing the new kit ‘Home’ for the 2024–2025 season made by Macron, the long-standing kit supplier to the Bologna-based club. A kit that will see the Emilia-Romagna-based club take to Europe’s most prestigious pitches next season.

Bologna FC 1909“s new home kit was unveiled through a photoshoot held at the Teatro Comunale in Bologna, as part of a campaign entitled “Love Act – An Act of Love” highlighting the team’s fantastic journey, in harmony with an increasingly enthusiastic and passionate fanbase. A home kit that combines tradition with technical and stylistic innovation. For the first time, Bologna has opted for the Eco Exalock jacquard fabric, characterised by a fine all-over weave and a distinct ‘look and feel’ compared to traditional technical sports fabrics. This choice combines functionality, elegant detailing and references to the club’s identity and history. The new kit also reaffirms the shared commitment between the club and its kit sponsor to environmental and sustainability issues, as it is made entirely from fabrics Eco Fabric, made from recycled plastic (100%).

The new ‘Home 2024–25’ It features the traditional four vertical red-and-blue stripes embellished with a jacquard weave, featuring a crew neck and knitted sleeve cuffs. The back of the neck is personalised with the club’s colours, featuring the two numbers 1925–2025 in gold and, in the centre, the Scudetto trophy and the number 100 to mark the centenary of the first Scudetto, won by Bologna in the 1924–25 season. The back of the collar is completed by the Macron logo and the inscription ‘Designed in Bologna’ which certifies that every garment is conceived, designed and developed at the Macron Campus in Valsamoggia, just a few minutes‘ drive from the capital of Emilia-Romagna and the ’Niccolò Galli’ Training Centre in Casteldebole. On the chest, in a silicone print, is the Bologna FC 1909 logo on the left and the Macron Hero logo on the right.

On the back is the slogan “WE ARE ONE”, the club’s motto. The shirt features yellow detailing, the colour used in Bologna’s most recent appearances in the UEFA Cup. At the bottom of the back, there is an internal elasticated band featuring the two dates 1925–2025 repeated in red, interspersed with the Scudetto trophy.

Rounding off the new home kit are white shorts featuring elegant red-and-blue details on the sides and at the top of the thighs. Finally, the socks are navy blue with two red horizontal stripes on the calf and the word ‘BOLOGNA’ on the front.

The new 2024–2025 home kits have a fit Slim fit and are made entirely from Eco Fabric, specifically Eco Exalock, featuring a panel made of Eco Micromesh at the back, which makes the shirt lighter and more breathable. The new Bologna FC 1909 shirt is available to buy in online shops bolognafcstore.com e macron.com, at the Bologna FC 1909 Official Stores, at the Macron Sports Hub in Via Stalingrado, and at the Macron Stores in Galleria Cavour, Gran Reno, the Airport and Rastignano.

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