Macron and ESO Recycling
The product’s end-of-life represents a crucial moment, when one must choose between disposing of a material or giving it a second life.
Respect for the environment, recycling, recovery and protection of biodiversity: these are cornerstones in Macron’s daily commitment, which is focused on the future and for the future.
In this perspective, the partnership with ESO RECYCLING, an innovative and technological company specializing in the treatment and regeneration of sports waste, personal protective equipment (DPI) and waste from the fashion world.
In the company’s vision, waste is a resource to be valorized; it is a commodity that can be recovered and given a new life through a regeneration process.
Macron has set itself the goal of transforming its now unusable products into new and functional ones, reducing the environmental impact and promoting sustainability.
The Macron products made of polyester, which would otherwise be destined for the landfill, are delivered to the ESO RECYCLING ‘Amato Carrara’ plant in Tolentino, in the province of Macerata.
Here, through advanced technologies, they are transformed and processed to be reborn in the form of a new product.
In this specific case, the materials Macron will create sound-absorbing panels, finding application in various sectors, from construction to working environments, improving acoustic comfort and reducing the environmental impact.