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Macron and the Italian Baseball and Softball Federation renew partnership until 2029

Macron and the Federazione Italiana Baseball Softball have renewed their partnership, extending the technical agreement until 2029. A four-year deal that strengthens a collaboration built on shared values and an already successful path.
April 02, 2026

Continuity, vision and shared growth. Macron and the Federazione Italiana Baseball Softball have renewed their partnership, extending the technical agreement until 2029. A four-year deal that strengthens a collaboration built on shared values and an already successful path.

The extension of the agreement represents a further step in consolidating FIBS’s positioning, following significant media exposure driven by sporting results achieved in 2025 and early 2026. At the same time, it confirms Macron’s growing presence within the international team sports landscape.

Over the next four years, Macron will support all national teams – Baseball, Softball, Baseball for the Blind, E-Sports and Baseball5 – supplying not only official match kits but also training, travel and leisurewear. The partnership will also extend to all federal components, including umpires and scorers, underlining the comprehensive and structured nature of the agreement. The renewal was officially announced this morning, Thursday 2 April, during a dedicated event held at the Sala dei Sogni inside the Macron Campus in Valsamoggia (Bologna), the brand’s headquarters. Institutional representatives, national team athletes and key figures from across the movement attended the presentation, highlighting the importance of the project for the entire federation.

The event also provided the opportunity to unveil the new kits that will be worn by the FIBS national teams during the upcoming season. The collection, developed by the Macron Style Centre, is available in three colour variants – white, royal blue and navy blue – and features a distinctive design incorporating the Italian flag along both sides, symbolising identity and national pride. The garments offer a Regular fit and are made from Eco Fabric, a material produced entirely from post-consumer recycled plastic, in line with the brand’s commitment to environmental sustainability.

Gianluca Pavanello, CEO of Macron: “Macron is a brand with a strong international vocation combined with a deeply rooted Italian identity. For this reason, standing alongside national teams that represent the Azzurri colours around the world has a special meaning for us. Renewing our partnership with the Federazione Italiana Baseball Softball marks an important step in a journey built on solid foundations during the first year of collaboration, which has already delivered great mutual satisfaction. This four-year agreement represents the beginning of a new phase of shared growth, in which we aim to further elevate the level of cooperation and make a tangible contribution to the development and promotion of baseball and softball in Italy.

Marco Mazzieri, President of the Federazione Italiana Baseball Softball: “As FIBS, we are honoured and grateful for this agreement: Macron is a leading Italian company in its sector, a solid brand that consistently promotes values and characteristics that we, as a Federation, fully share. I am referring to the importance given to training and innovation, the focus on quality, and the commitment to environmental sustainability demonstrated by the materials used to produce our kits. This sense of responsibility towards society and people is also a fundamental principle in sport. Today, we are not simply presenting a partnership with a technical sponsor: we are consolidating a shared journey built on passion, identity, discipline and vision. Our collaboration with Macron, a great Italian yet international company, represents far more than a multi-year agreement. It is the meeting of two entities that believe in sport as a driver of growth, as a tool to inspire new generations, and as an opportunity to elevate Italy’s colours on the global stage. Our disciplines teach sacrifice, teamwork and determination. Knowing we have a partner who shares these values gives us even greater strength and enthusiasm to face the future. We want every athlete wearing these colours to feel not just a kit, but a sense of belonging, a story built by those who came before them, and a dream to carry forward for future generations. Together with Macron, we will work to grow our movement, inspire our fans and continue writing important chapters in Italian sport.

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