Macron has expanded its presence in the world of international cricket by signing a new technical partnership with Cricket South Africa. The agreement between the Italian brand and the South African cricket federation covers the supply, for the next five years, of technical sportswear to all the national teams fielded by Cricket South Africa, the body that will also be directly involved in organising the Cricket World Cup in 2027.
In addition to selecting the national teams, the South African cricket federation, which was founded in 1991, also runs the three main national cricket competitions (the 4 Day Series, the 1 Day Cup, and the T20 Challenge along with the Hollywoodbets Pro Series as the Federation became one of the leading organisations to professionalise women’s cricket).
Thanks to this agreement, Macron continues its path of growth within the world of cricket. In addition to the South African national team, the Italian brand is the technical partner of Cricket West Indies and of the federations of Ireland and Italy.
“This latest partnership with a leading body in the cricketing world confirms that the quality and reliability of Macron sportswear is recognised and requested by a growing number of international sport federations,” declared Gianluca Pavanello, CEO of Macron. “We are committed to supplying garments that not only deliver unrivalled performance but can effectively convey the history, symbols and identity of Cricket South Africa.”
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