Macron has been unveiled as the new technical partner of the South Sudan Football Association, which becomes the latest national FA to begin working with The Hero Company. Macron and the South Sudan FA have signed a multi-year deal which means that the Macron Hero – the logo of the leading international teamwear brand – will appear on South Sudan’s jerseys from next season.
One of the youngest FAs in the world, the South Sudan Football Association this year marked its tenth anniversary. Founded in 2011, the SSFA joined the Confédération Africaine de Football (CAF) and FIFA in 2012. It is based in the South Sudanese capital, Juba, and oversees both the South Sudan national team and the domestic league and cup competitions. Italian coach Stefano Cusin is the current manager of the South Sudan national team, having been won over by the FA’s target to qualify for the African Cup of Nations in 2023.
Macron will now support that ambition through the quality and performance of its technical garments, drawing on the colours and symbols of South Sudan to create unique, exclusive match kits.
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