**Macron launches Activefashionwear for clubs**

Udinese Calcio, Crystal Palace FC and FC Basel ambassadors of O.N.E. collection. The high-end lifestyle line from Macron will be worn by the three clubs on team transfers, stadium arrivals and pitch inspections.

Following the success of the launch campaign featuring Elisabetta Canalis, Macron is strengthening its presence in the high-end lifestyle segment by bringing its partner clubs into the project. Udinese Calcio, Crystal Palace FC and FC Basel 1893 will all be wearing the premium Macron O.N.E. collection for their respective Serie A, UEFA Conference League and Swiss Super League fixtures, becoming ambassadors for the O.N.E. concept of Activefashion.

With this initiative, Macron extends its partnerships with Udinese, Crystal Palace and Basel, opening a new frontier of Activefashionwear for professional clubs. The players of the three teams will wear pieces from the O.N.E. line on all team transfers, upon arrival at the stadium, and during pitch inspections — showcasing the collection’s refined blend of versatility, performance and contemporary style.

Macron O.N.E. – The Activefashion philosophy

O.N.E. – Own Nothing Else is a collection that translates the culture of sport into the language of contemporary fashion, where Italian sartorial savoir-faire meets the innovation of technical fabrics.

The result is a range of versatile and sophisticated pieces designed for both men and women.

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“The O.N.E. collection represents a key strategic project for Macron, and we are delighted to have Udinese, Crystal Palace and Basel with us from the very beginning of this exciting journey. Macron O.N.E. – Own Nothing Else is the aesthetic that takes shape from performance and evolves into fashion, combining elegance, dynamism and functionality in a single vision, which will be perfectly embodied by the players of these three clubs.”

Gianluca Pavanello, CEO Macron

The collection is available on the official Macron website. To stay up to date with everything related to Macron O.N.E., follow the official Instagram profile @macron.one.

The faces of Macron’s Activefashionwear campaign are:

Udinese Calcio: Arthur Atta, Keinan Davis, Matteo Palma, Nicolò Zaniolo
Crystal Palace Football Club: Maxence Lacroix, Jean-Philippe Mateta, Borna Sosa, Adam Wharton
FC Basel: Jeremy Agbonifo, Andrej Bacanin, Ibrahim Salah, Bénie Traoré