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Macron and Bocconi Sport announce a multi-year partnership supporting university sport

Macron and Bocconi Sport are launching a collaboration that brings together two organizations sharing values of excellence, innovation, and the development of new generations.
February 05, 2026

Bologna, 5 February 2026 – Macron and Bocconi Sport are glad to announce the start of a multi-year partnership bringing together two organizations that share values of excellence, innovation, and a strong focus on the development of new generations.

Under this agreement, Macron becomes the Technical Supplier of Bocconi Sport, supporting all University Teams in national and international competitions by providing high-quality Match Kits and Athleisurewear that combine performance with Italian design. The partnership goes beyond technical supply: Macron is also committed to supporting young Bocconi Sport athletes in their sporting, academic, and professional development, contributing to the growth of skills, mindset, and opportunities that extend beyond the playing field.

The partnership represents a further step in Bocconi Sport’s ongoing commitment to promoting high-level university sport that integrates athletic performance, education, and core values. At the same time, it aligns with Macron’s vision of sport as a powerful tool for personal and collective growth.

Gianluca Pavanello, CEO di Macron: “At Macron, we strongly believe in sport as a powerful tool to become the best version of oneself, both on and off the field. We are very pleased to launch this project together with a centre of excellence such as Bocconi Sport: together, we aim to build an ecosystem where talent, education and innovation come together, helping to shape a new generation of athletes and professionals ready to lead the future of sport and society.”

Roberto Grassi, President of Bocconi Sport: “This partnership with Macron represents an important step in the growth of Bocconi Sport. Sharing a common vision of excellence and development, we aim to provide our student-athletes with the best conditions to grow not only as competitors, but also as individuals and future professionals. Sport, education, and personal development are deeply connected, and this collaboration fully reflects that belief.”

Through this agreement, Macron and Bocconi Sport strengthen their shared commitment to nurturing young talent, creating a virtuous model in which sport, education, and future professional opportunities move forward together.

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