{"id":26679,"date":"2026-11-10T11:11:52","date_gmt":"2026-11-10T10:11:52","guid":{"rendered":"https:\/\/about.macron.com\/?p=26679"},"modified":"2026-11-10T11:20:17","modified_gmt":"2026-11-10T10:20:17","slug":"ostiamare-super-santos-harmadik-mez-2026-27","status":"publish","type":"post","link":"https:\/\/about.macron.com\/news\/kit-launches\/ostiamare-super-santos-third-kit-2026-27\/","title":{"rendered":"El\u00e9g egy labda: az Ostiamare, a Super Santos \u00e9s a Macron bemutatja a 2026\/27-es harmadik mezt"},"content":{"rendered":"

Egy labda, k\u00e9t r\u00f6gt\u00f6nz\u00f6tt kapu, valaki, akivel j\u00e1tszani lehet. A foci gyakran \u00edgy kezd\u0151dik: a homokban, egy udvaron, egy olyan helyen, amely egy d\u00e9lut\u00e1nra p\u00e1ly\u00e1v\u00e1 v\u00e1lik. Ebb\u0151l a k\u00f6z\u00f6s eml\u00e9kb\u0151l sz\u00fcletik a \u00faj harmadik mez<\/strong><\/a> a\u2019Ostiamare<\/a><\/strong>, tervezte: Daniele De Rossi<\/strong> \u00e9s a Klub, valamint Super Santos<\/strong> \u00e9s a St\u00edlusk\u00f6zpont Macron<\/a><\/strong>.<\/p>\n\n\n\n

A projekt kiindul\u00f3pontja az Ostiamare egyik \u00f6tlete volt: \u00f6sszehozni a spont\u00e1n foci egyik szimb\u00f3lum\u00e1t a sportruh\u00e1zat \u00e9s a design vil\u00e1g\u00e1val, \u00e9s \u00edgy l\u00e9trehozni egy olyan mezt, amely k\u00e9pes kifejezni az igazi \u00f6sszetartoz\u00e1s \u00e9rz\u00e9s\u00e9t. Ez az \u00f6tlet Daniele De Rossi kreat\u00edv v\u00edzi\u00f3j\u00e1ban \u00e9s a Macron St\u00edlusk\u00f6zpont szak\u00e9rtelm\u00e9ben tal\u00e1lta meg azokat az elemeket, amelyek r\u00e9v\u00e9n megval\u00f3sulhatott. A k\u00f6z\u00f6s tervez\u00e9si munka lehet\u0151v\u00e9 tette, hogy a t\u00e9rs\u00e9g kultur\u00e1lis \u00e9s vizu\u00e1lis elemeit egy eredeti diz\u00e1jnba \u00f6nts\u00e9k, amely a filoz\u00f3fia kifejez\u0151je Divat a sportban<\/strong> amely a Macron m\u00e1rka identit\u00e1s\u00e1t jellemzi.<\/p>\n\n\n\n

A ikonikus mint\u00e1ja a Super Santos<\/strong> ez lesz az egyenruha vizu\u00e1lis vez\u00e9rmot\u00edvuma: sz\u00edn\u00e9ben visszak\u00f6sz\u00f6n a mez ujj\u00e1n, \u00e9s h\u00e1tt\u00e9rmintak\u00e9nt h\u00faz\u00f3dik v\u00e9gig az eg\u00e9sz egyenruh\u00e1n. A labda jellegzetes mot\u00edvuma \u00edgy be\u00e9p\u00fcl a sz\u00f6vetbe, \u00e9s kieg\u00e9sz\u00edti a klub sz\u00edneit, \u00edgy egy k\u00f6z\u00f6s eml\u00e9ket olyan elemm\u00e9 alak\u00edtva, amelyet viselni lehet \u00e9s a p\u00e1ly\u00e1ra is mag\u00e1val vihet.<\/p>\n\n\n\n

\u00abEl\u00e9g egy labda<\/em>\u00bb \u2013 ez a gondolat v\u00e9gigk\u00eds\u00e9ri a kezdem\u00e9nyez\u00e9st. Ezek a szavak magukban hordozz\u00e1k a szabads\u00e1got, hogy b\u00e1rhol elkezdhess\u00fcnk egy m\u00e9rk\u0151z\u00e9st, az \u00f6r\u00f6m\u00f6t, hogy \u00fajra egy\u00fctt lehet\u00fcnk, \u00e9s annak a gesztusnak a meghitts\u00e9g\u00e9t, amely gener\u00e1ci\u00f3r\u00f3l gener\u00e1ci\u00f3ra \u00f6r\u00f6kl\u0151dik. A Super Santos ehhez a k\u00e9pzeletbeli vil\u00e1ghoz tartozik: mag\u00e1ban hordozza a nyarak, a bar\u00e1ts\u00e1gok \u00e9s a napnyugt\u00e1ig elh\u00faz\u00f3d\u00f3 m\u00e9rk\u0151z\u00e9sek eml\u00e9k\u00e9t.<\/p>\n\n\n\n

Ostia-ban ezek az eml\u00e9kek a tenger moraj\u00e1t \u00e9s a l\u00e1bakon tapad\u00f3 homok \u00e9rz\u00e9s\u00e9t id\u00e9zik fel. A strandf\u00fcrd\u0151k k\u00f6z\u00f6tt, az udvarokban \u00e9s az utc\u00e1kon \u00e9lnek, azokon a helyeken, ahol megtanulunk j\u00e1tszani, \u00e9s egy\u00fattal k\u00f6z\u00f6ss\u00e9ghez tartoz\u00f3nak \u00e9rezni magunkat. Az \u00faj meze v\u00e9gigk\u00eds\u00e9ri ezt az utat eg\u00e9szen a stadionig, \u00e9s a p\u00e1ly\u00e1ra viszi a k\u00f6rny\u00e9k \u00e9let\u00e9nek egy szelet\u00e9t.<\/p>\n\n\n\n

\u00abTetszett nek\u00fcnk az az \u00f6tlet, hogy visszat\u00e9rj\u00fcnk azokhoz az id\u0151kh\u00f6z, amikor az \u00faj mezeket akkor fedezt\u00fck fel, amikor a csapat p\u00e1ly\u00e1ra l\u00e9pett. A j\u00e1t\u00e9kosok viselt\u00e9k \u0151ket, \u00e9s att\u00f3l a pillanatt\u00f3l kezdve r\u00e9sz\u00e9v\u00e9 v\u00e1ltak a szurkol\u00f3k eml\u00e9keinek. Enn\u00e9l a harmadik mezn\u00e9l vissza akartuk hozni ezt a term\u00e9szetess\u00e9get, \u00fagy, hogy k\u00f6zvetlen\u00fcl egy m\u00e9rk\u0151z\u00e9sen mutattuk be. Ez a d\u00f6nt\u00e9s a projekt l\u00e9nyeg\u00e9b\u0151l fakad: ha azt mondjuk, hogy \u2018El\u00e9g egy labda\u2019, akkor a bemutat\u00e1s m\u00f3dj\u00e1nak is meg kell \u0151riznie ezt az egyszer\u0171s\u00e9get. Ha t\u00fal bonyolult kommunik\u00e1ci\u00f3t \u00e9p\u00edtett\u00fcnk volna k\u00f6r\u00e9, azzal kock\u00e1ztattuk volna, hogy \u00e9ppen azt az \u00e9rz\u00e9st vesz\u00edtj\u00fck el, amelyet meg akartunk osztani.<\/em>\u00bb \u2013 nyilatkozta Paolo Cisaria<\/strong>, az Ostiamare marketing- \u00e9s partners\u00e9gi igazgat\u00f3ja.<\/p>\n\n\n\n

Angelo Marino, a Macron m\u00e1rka- \u00e9s kommunik\u00e1ci\u00f3s igazgat\u00f3ja<\/strong>, kijelenti: \u00abA sport mindig is egy er\u0151teljes kultur\u00e1lis nyelv volt, amely k\u00e9pes bemutatni a r\u00e9gi\u00f3kat, a gener\u00e1ci\u00f3kat \u00e9s a k\u00f6z\u00f6ss\u00e9geket. Ma ez a nyelv a divattal, a diz\u00e1jnnal \u00e9s a kort\u00e1rs kreativit\u00e1ssal folytatott p\u00e1rbesz\u00e9d r\u00e9v\u00e9n gazdagodik. \u00c9ppen ebben a k\u00f6lcs\u00f6n\u00f6s hat\u00e1sban nyilv\u00e1nul meg a \u201eFashion in Sport\u201d filoz\u00f3fi\u00e1nk. Az Ostiamare harmadik mezszettje, amely Daniele De Rossi \u00f6tlet\u00e9b\u0151l sz\u00fcletett, \u00e9s a klubbal valamint a Super Santos-szal egy\u00fcttm\u0171k\u00f6d\u00e9sben k\u00e9sz\u00fclt el, ennek az evol\u00faci\u00f3nak a konkr\u00e9t \u00f6sszegz\u00e9se: egy technikai \u00e9s identit\u00e1st kifejez\u0151 term\u00e9k, amely az urb\u00e1nus kult\u00far\u00e1val val\u00f3 tal\u00e1lkoz\u00e1s r\u00e9v\u00e9n a tartoz\u00e1s szimb\u00f3lum\u00e1v\u00e1 is v\u00e1lik, \u00e9s k\u00e9pes \u00faj kontextusokat \u00e9s k\u00fcl\u00f6nb\u00f6z\u0151 k\u00f6z\u00f6ns\u00e9geket el\u00e9rni. Ez a projekt teljes m\u00e9rt\u00e9kben t\u00fckr\u00f6zi partners\u00e9geink \u00e9rt\u00e9k\u00e9t: egy klub sportidentit\u00e1s\u00e1nak, \u00f6r\u00f6ks\u00e9g\u00e9nek \u00e9s kultur\u00e1lis kapcsolataiknak az er\u0151s\u00edt\u00e9s\u00e9t.<\/em>\u00bb.<\/p>\n\n\n\n

Andrea Colombo, a MONDO \u00fcgyvezet\u0151 igazgat\u00f3ja<\/strong>, kijelenti: \u00abNagyon \u00f6r\u00fcl\u00fcnk annak, hogy a Macron \u00e9s az Ostiamare bevont minket ebbe a k\u00fcl\u00f6nleges projektbe. A labdar\u00fag\u00e1s mindig is fontos helyet foglalt el a n\u00e9pi kult\u00far\u00e1ban \u00e9s a kollekt\u00edv tudatban, \u00e9s egyed\u00fcl\u00e1ll\u00f3 k\u00e9pess\u00e9ggel rendelkezik arra, hogy a p\u00e1ly\u00e1n t\u00falmutat\u00f3 nyelveken, st\u00edlusokon \u00e9s trendeken is hat\u00e1st gyakoroljon. A MONDO sz\u00e1m\u00e1ra rendk\u00edv\u00fcli lehet\u0151s\u00e9get jelent, hogy k\u00e9t ilyen jelent\u0151s olasz v\u00e1llalat oldal\u00e1n r\u00e9szt vehet\u00fcnk ebben az egy\u00fcttm\u0171k\u00f6d\u00e9sben. A Macron St\u00edlusk\u00f6zponttal val\u00f3 k\u00f6z\u00f6s munka sor\u00e1n olyan mezt hoztunk l\u00e9tre, amely kort\u00e1rs kreat\u00edv nyelvezettel t\u00fckr\u00f6zi az Ostiamare identit\u00e1s\u00e1t; ez lehet\u0151v\u00e9 teszi sz\u00e1munkra, hogy a SuperSantos identit\u00e1s\u00e1t \u00faj kontextusban fejezz\u00fck ki, \u00e9s m\u00e9g sz\u00e9lesebb k\u00f6z\u00f6ns\u00e9get \u00e9rj\u00fcnk el.<\/em>\u00bb.<\/p>\n\n\n\n

Vannak olyan pul\u00f3verek, amelyeket viselsz. \u00c9s vannak olyan t\u00f6rt\u00e9netek, amelyeket magadban hordozol.<\/p>\n\n\n

\n
\"ostiamare-ostia-mare-harmadik-mezt-super-santos-vil\u00e1g-supersantos-macron-mezk\u00e9szlet-p\u00f3l\u00f3-jersey-de-rossi\"<\/a>
Ostia Mare Lido 2026\/27-es harmadik meze<\/a><\/strong><\/figcaption><\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"

Az Ostiamare, Macron \u00e9s az ikonikus Super Santos tal\u00e1lkoz\u00e1s\u00e1b\u00f3l sz\u00fcletett egy mezt, amely a labdar\u00fag\u00e1s gy\u00f6kereit, a t\u00e9rs\u00e9g identit\u00e1s\u00e1t, valamint a sport, a design \u00e9s a n\u00e9pi kult\u00fara k\u00f6z\u00f6tti kapcsolatot \u00fcnnepli.<\/p>","protected":false},"author":7,"featured_media":26681,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[28],"tags":[],"class_list":["post-26679","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches"],"acf":[],"yoast_head":"\nOstiamare, Super Santos e Macron presentano il Third Kit 2026\/27 | About Macron<\/title>\n<meta name=\"description\" content=\"Dall'incontro tra Ostiamare, Macron e 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