{"id":5798,"date":"2024-12-02T00:00:00","date_gmt":"2024-12-02T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/unahotels-reggio-emilia-taking-the-court-against-bullying-2\/"},"modified":"2025-05-21T17:10:48","modified_gmt":"2025-05-21T17:10:48","slug":"unahotels-reggio-emilia-se-mobiliser-contre-le-harcelement","status":"publish","type":"post","link":"https:\/\/about.macron.com\/news\/sponsorship\/unahotels-reggio-emilia-scendere-in-campo-contro-il-bullismo\/","title":{"rendered":"UnaHotels Reggio Emilia : se mobiliser contre le harc\u00e8lement"},"content":{"rendered":"<p>Lors du match de dimanche soir contre Scafati, l'\u00e9quipe <strong>UnaHotels Reggio Emilia<\/strong> elle s'est engag\u00e9e contre <strong>le harc\u00e8lement<\/strong>. Dans le cadre du projet \u201c We Care \u201d, le club \u00e9milien a souhait\u00e9, en collaboration avec son partenaire technique, <a href=\"https:\/\/www.macron.com\/it\/macron-world\"><strong>Macron<\/strong><\/a>, un signal fort, en associant le maillot port\u00e9 sur le terrain \u00e0 un message exprimant leur engagement commun \u00e0 faire la diff\u00e9rence. \u00c0 l\u2019occasion du match \u00e0 domicile contre l\u2019\u00e9quipe de Campanie, les \u201c biancorossi \u201d ont en effet port\u00e9 un maillot de couleur rose, avec le hashtag #NoBullismo imprim\u00e9 dans le dos : un maillot porteur de valeurs, manifeste d\u2019engagement social et outil de sensibilisation. Le rose du maillot du club de Reggio d\u2019\u00c9milie s\u2019inspire du film \u00ab Il ragazzo dai pantaloni rosa \u00bb (Le gar\u00e7on au pantalon rose), sorti le mois dernier en salles, qui raconte l\u2019histoire vraie et tragique d\u2019Andrea Spezzacatena, victime de harc\u00e8lement et qui s\u2019est suicid\u00e9 \u00e0 l\u2019\u00e2ge de 15 ans seulement.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Le sport, en soi, rassemble et, ensemble, on fait la diff\u00e9rence&nbsp;<\/strong><\/h2>\n<p>Faire partie d'une \u00e9quipe, c'est savoir accueillir, partager, tisser des liens d'amiti\u00e9 et de solidarit\u00e9. Le harc\u00e8lement, en revanche, te laisse seul, comme un ballon abandonn\u00e9 sur le terrain. C\u2019est de l\u00e0 qu\u2019est n\u00e9 l\u2019engagement d\u2019UnaHotels Reggio Emilia, qui a d\u00e9cid\u00e9 d\u2019utiliser son maillot, l\u2019un des outils de communication les plus efficaces dans le domaine sportif, pour mener une campagne de sensibilisation. Le maillot a une valeur, une force intrins\u00e8que, et v\u00e9hicule des messages que toute la communaut\u00e9 fait siens par sentiment d\u2019appartenance. Le hashtag <em>#Non au harc\u00e8lement<\/em> Le message inscrit sur le maillot port\u00e9 par les joueurs sur le terrain constitue en effet un support publicitaire important, dont l'objectif est amplifi\u00e9 : toucher le plus grand nombre de personnes possible, car il s'inscrit dans un contexte, celui du sport, qui, par nature, rassemble et peut faire la diff\u00e9rence.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Une vigilance qui ne doit jamais faiblir<\/strong><\/h2>\n<p>Le probl\u00e8me du harc\u00e8lement touche tous les aspects de notre vie et tous les domaines d\u2019activit\u00e9. En parler, sensibiliser le public \u00e0 ce probl\u00e8me, instaurer une culture appropri\u00e9e : c\u2019est un engagement qui doit \u00eatre constant et sur lequel l\u2019attention ne doit jamais faiblir. La sensibilit\u00e9 dont font preuve UnaHotels Reggio Emilia, sa direction, son personnel, ses joueurs, ses partenaires sponsors et son public montre \u00e0 quel point chaque geste pris individuellement rev\u00eat une importance consid\u00e9rable, car, lorsqu\u2019ils s\u2019unissent \u00e0 d\u2019autres, ils peuvent contribuer \u00e0 obtenir des r\u00e9sultats significatifs.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>L'engagement et la participation, c'est \u00eatre le h\u00e9ros de sa propre vie<\/strong><\/h2>\n<p>Dans la philosophie de Macron, l'engagement, la participation et la solidarit\u00e9 sont des valeurs fondamentales, et il est tout naturel de s'impliquer dans des projets comme celui-ci. Le concept de \u201c<em>\u201d Deviens ton propre h\u00e9ros \u00bb<\/em> Cela va au-del\u00e0 de la simple dimension sportive, car cela peut s'appliquer \u00e0 la vie sociale et au sein de la communaut\u00e9, en mettant ses qualit\u00e9s, ses comp\u00e9tences et son professionnalisme au service d'un objectif commun et important. Le maillot d\u2019UnaHotels porte un appel fort \u00e0 briser le silence, \u00e0 partager, \u00e0 unir et \u00e0 faire en sorte que personne ne se sente comme un ballon abandonn\u00e9 dans un coin du terrain.<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Nel match di domenica sera contro Scafati, la UnaHotels Reggio Emilia \u00e8 scesa in campo contro il bullismo. All\u2019interno del progetto \u201cWe Care\u201d, il club emiliano ha voluto dare, insieme al proprio partner tecnico Macron, un forte segnale, legando la maglia indossata in campo a un messaggio che esprimesse l\u2019impegno comune per poter fare la [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3229,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[26],"tags":[491],"class_list":["post-5798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sponsorship","tag-pallacanestro-reggiana"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>UnaHotels Reggio Emilia: scendere in campo contro il bullismo | About Macron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.macron.com\/fr\/actualites\/sponsorship\/unahotels-reggio-emilia-se-mobiliser-contre-le-harcelement\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UnaHotels Reggio Emilia: scendere in campo contro il bullismo | About Macron\" \/>\n<meta property=\"og:description\" content=\"Nel match di domenica sera contro Scafati, la UnaHotels Reggio Emilia \u00e8 scesa in campo contro il bullismo. All\u2019interno del progetto \u201cWe Care\u201d, il club emiliano ha voluto dare, insieme al proprio partner tecnico Macron, un forte segnale, legando la maglia indossata in campo a un messaggio che esprimesse l\u2019impegno comune per poter fare la [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/about.macron.com\/fr\/actualites\/sponsorship\/unahotels-reggio-emilia-se-mobiliser-contre-le-harcelement\/\" \/>\n<meta property=\"og:site_name\" content=\"About Macron\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/macronsports\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-02T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-21T17:10:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/about.macron.com\/wp-content\/uploads\/2025\/02\/NEWS_1920x1050_81.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1050\" 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