{"id":5464,"date":"2022-11-21T00:00:00","date_gmt":"2022-11-21T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/passion-style-and-elegance-macron-presents-official-merchandise-line-for-rugby-world-cup-2023-in-france-2\/"},"modified":"2025-05-21T16:31:22","modified_gmt":"2025-05-21T16:31:22","slug":"passion-style-et-elegance-macron-presente-la-gamme-officielle-de-produits-derives-de-la-coupe-du-monde-de-rugby-france-2023","status":"publish","type":"post","link":"https:\/\/about.macron.com\/news\/kit-launches\/passione-stile-ed-eleganza-macron-presenta-la-linea-di-merchandising-ufficiale-per-la-rugby-world-cup-france-2023\/","title":{"rendered":"Passion, style et \u00e9l\u00e9gance. Macron pr\u00e9sente la ligne de merchandising officielle pour la Coupe du Monde de Rugby France 2023"},"content":{"rendered":"<p>Alors que l'enthousiasme grandit pour la <strong>Coupe du monde de rugby 2023<\/strong>, <strong>Macron<\/strong> e <strong>World Rugby<\/strong> ont pr\u00e9sent\u00e9 la <strong>gamme officielle de produits d\u00e9riv\u00e9s du tournoi<\/strong>, gr\u00e2ce au partenariat mis en place par IMG, titulaire de la licence mondiale de World Rugby.<\/p>\n<\/p>\n<p>Inspir\u00e9e du drapeau tricolore fran\u00e7ais, cette collection se distingue principalement par les couleurs embl\u00e9matiques bleu, blanc et rouge du pays h\u00f4te et comprend des articles pour homme, femme et enfant. Des v\u00eatements pratiques et \u00e9l\u00e9gants qui peuvent \u00eatre port\u00e9s \u00e0 tout moment de la journ\u00e9e et se distinguent par des motifs raffin\u00e9s, des tissus de grande qualit\u00e9 et une large gamme d\u2019accessoires pour un look sportif et d\u00e9contract\u00e9 vraiment complet.<\/p>\n<\/p>\n<p>Destin\u00e9e aux passionn\u00e9s de rugby du monde entier, la nouvelle ligne de v\u00eatements de sport se compose de deux collections principales : Event Collection et Capsule City Collection. La <strong>Collection d'\u00e9v\u00e9nements<\/strong> comprend des t-shirts, des polos et des sweats \u00e0 capuche dont le motif s'inspire de <strong>logo du tournoi<\/strong>, ainsi que des vestes thermiques et imperm\u00e9ables hautement performantes.<\/p>\n<\/p>\n<p>Il rend en revanche hommage aux <strong>10 villes fran\u00e7aises<\/strong> qui accueilleront les matchs le <strong>Collection capsule<\/strong>, compos\u00e9e d'une s\u00e9lection de t-shirts et de sweats \u00e0 capuche caract\u00e9ris\u00e9s par la <strong>graphisme \u2018 Mobius \u2019<\/strong> pr\u00e9sent dans le logo du tournoi. La collection comprend une large gamme d'accessoires tels que des casquettes, des bonnets, des sacs de sport et des \u00e9charpes, tous personnalis\u00e9s avec le nom des villes h\u00f4tes et le logo officiel.<\/p>\n<\/p>\n<p>En tant que fournisseur officiel de v\u00eatements de sport pour la Coupe du monde de rugby 2023, Macron a \u00e9galement con\u00e7u les <strong>kits pour les arbitres, les juges de touche, le personnel et les b\u00e9n\u00e9voles<\/strong>.<\/p>\n<\/p>\n<p>Le partenariat de plus en plus \u00e9troit entre Macron et World Rugby confirme une nouvelle fois la consolidation de l'entreprise italienne en tant que <strong>marque internationale leader dans le domaine des v\u00eatements de sport pour le rugby<\/strong>. Un succ\u00e8s qui repose sur la capacit\u00e9 \u00e0 cr\u00e9er des v\u00eatements techniques de haute qualit\u00e9, r\u00e9alis\u00e9s sur mesure, avec le souci du d\u00e9tail et le go\u00fbt typiquement italien qui caract\u00e9risent la marque. Une recette gagnante qui s\u2019accompagne d\u2019une collaboration \u00e9troite avec des organismes internationaux, des f\u00e9d\u00e9rations et des clubs, ainsi que d\u2019un soutien \u00e0 ces derniers pour mettre en place un plan de vente efficace pour l\u2019ensemble des produits.<\/p>\n<\/p>\n<p>Tous les articles de la gamme de produits d\u00e9riv\u00e9s officiels seront disponibles \u00e0 la <strong>boutique en ligne officielle de la Coupe du monde de rugby 2023<\/strong>, ainsi que sur le site <strong>macron.com<\/strong>, dans tous les <strong>Macron Sport Hub<\/strong> et chez les revendeurs Macron agr\u00e9\u00e9s. La collection sera \u00e9galement disponible dans tous les stades et dans les boutiques des \u00ab fanzones \u00bb pendant toute la dur\u00e9e du tournoi.<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Mentre cresce l\u2019entusiasmo per la Rugby World Cup 2023, Macron e World Rugby hanno presentato la linea di merchandising ufficiale del torneo, grazie alla partnership facilitata da Global Master Licensee IMG di World Rugby. Ispirata al tricolore francese, la linea \u00e8 caratterizzata prevalentemente dai caratteristici colori blu, bianco e rosso della nazione ospitante e comprende [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4268,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[28],"tags":[552],"class_list":["post-5464","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-world-rugby"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Passione, stile ed eleganza. 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