{"id":5234,"date":"2021-07-08T00:00:00","date_gmt":"2021-07-08T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/turquoise-navy-blue-and-a-green-soul-for-the-udinese-calcio-football-club-away-shirt-with-the-new-dacia-brand-identity-2\/"},"modified":"2025-05-21T15:37:52","modified_gmt":"2025-05-21T15:37:52","slug":"turquoise-bleu-marine-et-vert-anima-pour-le-maillot-exterieur-de-ludinese-calcio-avec-la-nouvelle-identite-de-marque-dacia","status":"publish","type":"post","link":"https:\/\/about.macron.com\/news\/kit-launches\/turchese-blue-navy-e-anima-green-per-la-maglia-away-delludinese-calcio-con-la-nuova-brand-identity-dacia\/","title":{"rendered":"TURQUOISE, BLEU MARINE ET VERT \u2018 ANIMA \u2019 POUR LE MAILLOT \u00ab \u00c0 L'EXT\u00c9RIEUR \u00bb DE L'UDINESE CALCIO, AVEC LA NOUVELLE IDENTIT\u00c9 DE MARQUE DACIA"},"content":{"rendered":"<p>L\u2019ann\u00e9e derni\u00e8re, l\u2019Udinese Calcio a \u00e9t\u00e9 le premier grand club \u00e9quip\u00e9 par Macron \u00e0 pr\u00e9senter son maillot fabriqu\u00e9 en Eco-Softlock, un tissu issu de plastique recycl\u00e9 et certifi\u00e9 selon la norme internationale la plus importante en mati\u00e8re de production durable de v\u00eatements et de produits textiles : le Global Recycled Standard. Un choix \u2018 vert \u2019 de la marque italienne imm\u00e9diatement adopt\u00e9 par le club frioulan, tout aussi sensible aux questions de durabilit\u00e9 et de respect de l\u2019environnement. Une attention qui se renouvelle avec la pr\u00e9sentation du nouveau maillot \u2018 Away \u2019 que les Bianconeri porteront au cours de la saison prochaine.<\/p>\n<\/p>\n<p>Le nouveau logo Dacia vient embellir le nouveau maillot de la saison 2021\/2022. Il a \u00e9t\u00e9 d\u00e9voil\u00e9 \u2013 en m\u00eame temps que le maillot \u2013 lors d\u2019une conf\u00e9rence de presse conjointe qui s\u2019est tenue aujourd\u2019hui dans l\u2019auditorium de la Dacia Arena, un lieu id\u00e9al compte tenu de l\u2019esprit \u00e9cologique du stade bianconero. Au cours de la saison sportive 2019\/2020, l\u2019Udinese Calcio a en effet lanc\u00e9 l\u2019ambitieux projet \u201c stade z\u00e9ro CO\u2082 \u201d, dans le but de faire de la Dacia Arena un stade toujours plus \u00e9co-durable. Le stade est en effet aliment\u00e9 en \u00e9lectricit\u00e9 provenant de sources renouvelables certifi\u00e9es et en gaz \u00e0 impact environnemental nul. Gr\u00e2ce \u00e0 ces approvisionnements verts, plus de 1 500 tonnes de CO\u2082 ont \u00e9t\u00e9 \u00e9vit\u00e9es au cours de la derni\u00e8re saison.<\/p>\n<\/p>\n<p>Pour le deuxi\u00e8me maillot de l'Udinese Calcio, le choix chromatique s'est port\u00e9 sur une combinaison de bleu marine, pr\u00e9sent sur la poitrine et les manches, qui s'estompe progressivement pour laisser place au turquoise. L'ensemble est rehauss\u00e9 d'un motif imprim\u00e9 par sublimation ton sur ton, compos\u00e9 de lignes ondul\u00e9es : horizontales et plus fines sur la poitrine, verticales et plus larges au centre et au bas du maillot. <\/p>\n<\/p>\n<p>Le col bleu marine est de style cor\u00e9en, orn\u00e9 de deux bandes turquoise. L'int\u00e9rieur de la nuque est personnalis\u00e9 avec le logo du club et l'inscription \u00ab 125 ANNI DI PASSIONE \u00bb, tandis que l'ext\u00e9rieur, \u00e0 l'arri\u00e8re du col, est brod\u00e9 en blanc de l'inscription \u00ab La Passione \u00e8 la nostra Forza \u00bb. Sur la poitrine, \u00e0 droite, en impression silicone, figure le Macron Hero, logo de la marque italienne ; \u00e0 gauche, au niveau du c\u0153ur, se trouve l'\u00e9cusson de l'Udinese Calcio.<\/p>\n<\/p>\n<p>La collaboration \u00e9troite entre Macron et l'Udinese Calcio se concr\u00e9tise par la cr\u00e9ation de tenues de match toujours uniques et exclusives, au design soign\u00e9 et aux graphismes raffin\u00e9s, qui font r\u00e9f\u00e9rence \u00e0 l'histoire et aux symboles du club bianconero et qui, gr\u00e2ce au partage d'une philosophie enti\u00e8rement \u2018 verte \u2019, deviennent \u00e9galement un message important de sensibilisation aux questions li\u00e9es \u00e0 la protection de l'environnement. <\/p>\n<\/p>\n<p>Ainsi, le nouveau maillot ext\u00e9rieur est bien plus qu\u2019un simple maillot : il repr\u00e9sente en effet la synth\u00e8se d\u2019une vision commune partag\u00e9e par l\u2019Udinese Calcio et ses partenaires, en adh\u00e9rant \u00e0 des valeurs communes telles que la durabilit\u00e9 environnementale et, en tant que club, en s\u2019alignant sur la sensibilit\u00e9 d\u2019un partenaire historique de l\u2019envergure de Dacia afin d\u2019organiser la production des nouveaux maillots de match conform\u00e9ment aux derni\u00e8res \u00e9volutions, comme la nouvelle identit\u00e9 de marque de Dacia.<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>L&rsquo;Udinese Calcio lo scorso anno &egrave; stato il primo top-club che veste Macron a presentare la propria maglia realizzata in Eco-Softlock, proveniente da plastica riciclata e certificato secondo il pi&ugrave; importante standard internazionale per la produzione sostenibile di indumenti e prodotti tessili il Global Recycled Standard. Una scelta &lsquo;green&rsquo; del brand italiano subito sposata dalla [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3996,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[28],"tags":[503],"class_list":["post-5234","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-udinese-calcio"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TURCHESE, BLUE NAVY E ANIMA GREEN PER LA MAGLIA \u2018AWAY\u2019 DELL\u2019UDINESE CALCIO CON LA NUOVA BRAND IDENTITY DACIA | About Macron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.macron.com\/fr\/actualites\/le-kit-est-lance\/turquoise-bleu-marine-et-vert-anima-pour-le-maillot-exterieur-de-ludinese-calcio-avec-la-nouvelle-identite-de-marque-dacia\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TURCHESE, BLUE NAVY E ANIMA GREEN PER LA MAGLIA \u2018AWAY\u2019 DELL\u2019UDINESE CALCIO CON LA NUOVA BRAND IDENTITY DACIA | About Macron\" \/>\n<meta property=\"og:description\" content=\"L&rsquo;Udinese Calcio lo scorso anno &egrave; stato il primo top-club che veste Macron a presentare la propria maglia realizzata in Eco-Softlock, proveniente da plastica riciclata e certificato secondo il pi&ugrave; importante standard internazionale per la produzione sostenibile di indumenti e prodotti tessili il Global Recycled Standard. 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