{"id":5233,"date":"2021-07-08T00:00:00","date_gmt":"2021-07-08T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/the-city-of-bologna-on-the-new-home-and-away-jerseys-2\/"},"modified":"2025-05-21T15:37:42","modified_gmt":"2025-05-21T15:37:42","slug":"la-ciudad-de-bolonia-en-las-nuevas-camisetas-de-local-y-visitante","status":"publish","type":"post","link":"https:\/\/about.macron.com\/news\/kit-launches\/la-citta-di-bologna-sulle-nuove-maglie-home-e-away\/","title":{"rendered":"LA CIUDAD DE BOLOGNA EN LAS NUEVAS CAMAS DEPORTIVAS HOME Y AWAY"},"content":{"rendered":"<p>El Bologna FC 1909 y Macron, patrocinador t\u00e9cnico hist\u00f3rico del club rossobl\u00f9 y empresa l\u00edder internacional en el sector de la ropa deportiva, presentan las nuevas equipaciones de local y visitante para la temporada 2021-22. Un detalle gr\u00e1fico que caracteriza a las nuevas equipaciones del equipo es el homenaje a la ciudad y a sus s\u00edmbolos: las Dos Torres y los ladrillos, elementos t\u00edpicos de la arquitectura bolo\u00f1esa. Las camisetas transmiten adem\u00e1s un claro mensaje de sostenibilidad y respeto por el medio ambiente gracias al tejido utilizado por la marca italiana para su confecci\u00f3n: el tejido Eco-Softlock, procedente de pl\u00e1stico reciclado y certificado seg\u00fan la norma internacional m\u00e1s importante para la producci\u00f3n sostenible de prendas y productos textiles, el Global Recycled Standard. De hecho, por cada camiseta producida se reciclan 13 botellas de pl\u00e1stico de 0,5 litros.<\/p>\n<\/p>\n<div class=\"news-video\">\n<iframe loading=\"lazy\" class=\"video\" frameborder=\"0\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" title=\"Macron y LND | Juntos para volver a empezar\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/LLMVq-2lSCI?autohide=1&amp;autoplay=0&amp;controls=0&amp;disablekb=1&amp;iv_load_policy=3&amp;loop=0&amp;modestbranding=1&amp;mute=0&amp;playsinline=1&amp;rel=0&amp;showinfo=0&amp;enablejsapi=1&amp;origin=https%3A%2F%2Fwww.macron.com&amp;widgetid=1\" id=\"widget2\"><\/iframe><\/div>\n<p>La nueva camiseta \u2018Home\u2019 presenta las tradicionales franjas verticales rojas y azules. Es de cuello redondo, de punto, con ribetes blancos y rojiazules, que tambi\u00e9n se repiten en los pu\u00f1os. La parte trasera del cuello est\u00e1 personalizada con los colores del club y la inscripci\u00f3n \u201cLO SQUADRONE CHE TREMARE IL MONDO FA\u201d. En la nuca aparece estampado el lema \u201cWE ARE ONE\u201d, que identifica al equipo no solo sobre el terreno de juego. La caracter\u00edstica que distingue la equipaci\u00f3n de competici\u00f3n 2021-2022 es la textura \u201call over\u201d en relieve, sobre las rayas rojas y azules, que retoma el dise\u00f1o de los ladrillos, un elemento t\u00edpico de la arquitectura de la ciudad. En el pecho, a la derecha, en blanco y con impresi\u00f3n de silicona, aparece el Macron Hero, logotipo de la marca emiliana; a la izquierda, a la altura del coraz\u00f3n, el parche con el logotipo del Bologna FC 1909.<\/p>\n<\/p>\n<p>La versi\u00f3n \u201cAway\u201d es blanca. El cuello redondo de punto es azul con una fina raya roja, un detalle crom\u00e1tico que tambi\u00e9n aparece en los pu\u00f1os. Al igual que en la \u2018Home\u2019, la parte trasera del cuello est\u00e1 personalizada y en ella aparece estampada la inscripci\u00f3n \u201cWE ARE ONE\u201d. En este caso, la referencia a los s\u00edmbolos de la ciudad viene dada por la inscripci\u00f3n \u00abBOLOGNA FC 1909\u00bb, grabada en relieve y repetida para formar el perfil estilizado de las Dos Torres. En el pecho, en azul, aparecen el Macron Hero y el logotipo del club.<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Il Bologna Fc 1909 e Macron, storico sponsor tecnico del club rossobl&ugrave; e azienda leader internazionale nel settore del teamwear, presentano i nuovi kit Home e Away per la stagione 2021-22. Dettaglio grafico che caratterizza i nuovi kit della squadra &egrave; l&rsquo;omaggio alla citt&agrave; e ai suoi simboli: le Due Torri e i mattoni, elementi [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3994,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[28],"tags":[427],"class_list":["post-5233","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-bologna-fc-1909"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LA CITT\u00c0 DI BOLOGNA SULLE NUOVE MAGLIE HOME E AWAY | About Macron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.macron.com\/es\/noticias\/el-lanzamiento-de-kit\/la-ciudad-de-bolonia-en-las-nuevas-camisetas-de-local-y-visitante\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LA CITT\u00c0 DI BOLOGNA SULLE NUOVE MAGLIE HOME E AWAY | About Macron\" \/>\n<meta property=\"og:description\" content=\"Il Bologna Fc 1909 e Macron, storico sponsor tecnico del club rossobl&ugrave; e azienda leader internazionale nel settore del teamwear, presentano i nuovi kit Home e Away per la stagione 2021-22. Dettaglio grafico che caratterizza i nuovi kit della squadra &egrave; l&rsquo;omaggio alla citt&agrave; e ai suoi simboli: le Due Torri e i mattoni, elementi [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/about.macron.com\/es\/noticias\/el-lanzamiento-de-kit\/la-ciudad-de-bolonia-en-las-nuevas-camisetas-de-local-y-visitante\/\" \/>\n<meta property=\"og:site_name\" content=\"About Macron\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/macronsports\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-08T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-21T15:37:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/about.macron.com\/wp-content\/uploads\/2025\/02\/BLS21198-BFC_KIT2021_MACRON_1920x1050-min.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1050\" \/>\n\t<meta property=\"og:image:type\" 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