{"id":26096,"date":"2026-10-09T10:20:45","date_gmt":"2026-10-09T08:20:45","guid":{"rendered":"https:\/\/about.macron.com\/?p=26096"},"modified":"2026-10-09T10:20:46","modified_gmt":"2026-10-09T08:20:46","slug":"coleccion-del-archivo-del-rugby-escoces-macron","status":"publish","type":"post","link":"https:\/\/about.macron.com\/news\/kit-launches\/scottish-rugby-archive-collection-macron\/","title":{"rendered":"Scottish Rugby y Macron lanzan la colecci\u00f3n Archive"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Inverleith, Edimburgo: un lugar donde los recuerdos del rugby internacional seguir\u00e1n vivos<strong>.<\/strong> Es bien sabido que el primer partido internacional de rugby se disput\u00f3 en Raeburn Place en 1871, cuando Escocia se enfrent\u00f3 a Inglaterra, pero entre 1899 y 1925 la sede del rugby escoc\u00e9s fue el Inverleith Sports Ground, donde hoy tiene su sede el Stewart\u2019s Melville RFC.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Es precisamente en este lugar donde <strong><a href=\"https:\/\/www.macron.com\/it\/merchandising\/rugby\/nazionali\/scozia-rugby.html#overview\">Rugby escoc\u00e9s<\/a> e <a href=\"https:\/\/about.macron.com\/es\/el-mundo-de-macron\/\">Macron<\/a><\/strong> han decidido realizar la sesi\u00f3n fotogr\u00e1fica de la nueva <strong>Scottish Rugby, la colecci\u00f3n \u00abThe Archive\u00bb: Cl\u00e1sicos reinventados<\/strong>, una colecci\u00f3n que se inspira en los a\u00f1os 90 y principios de la d\u00e9cada de 2000 para reinterpretar algunos de los modelos m\u00e1s queridos por los aficionados, capaces de definir toda una \u00e9poca de la historia del rugby escoc\u00e9s. El proyecto establece un di\u00e1logo entre el pasado y el presente, acercando a una nueva generaci\u00f3n los dise\u00f1os y logotipos vinculados a la historia del rugby escoc\u00e9s y, al mismo tiempo, reavivando los recuerdos de aquellos a\u00f1os.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>David Salisbury, director de Ventas al por menor y Licencias de Scottish Rugby,<\/strong> ha declarado<strong><em>:<\/em><\/strong> <em>\u00abLas equipaciones deportivas tienen una forma \u00fanica de evocar recuerdos de nuestra infancia, de un periodo concreto de nuestra vida o incluso de un partido concreto. Cada vez que hablaba con gente de la comunidad del rugby en Escocia, siempre acab\u00e1bamos recordando juntos sus equipaciones favoritas. Pensamos que era el momento adecuado para revivir y reinterpretar algunos de estos dise\u00f1os. Las equipaciones retro, que llevan el hist\u00f3rico logotipo de Scottish Rugby, sin duda har\u00e1n aflorar historias y recuerdos entre los aficionados y los jugadores de toda Escocia.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u00abHa sido un placer colaborar con Macron y con el resto de socios para dar vida a esta colecci\u00f3n de edici\u00f3n limitada. Cada a\u00f1o tenemos la oportunidad de presentar a nuestros aficionados un nuevo dise\u00f1o, pero este proyecto nos ha permitido ver las cosas desde una perspectiva diferente. Esperamos que algunos de nuestros dise\u00f1os actuales se conviertan en los cl\u00e1sicos del ma\u00f1ana e inspiren a las generaciones futuras a unirse para apoyar y animar juntos a Escocia\u00bb.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u00abScottish Rugby tiene una identidad visual distintiva y esta colecci\u00f3n nos ha brindado la oportunidad de volver a explorar algunos de los c\u00f3digos est\u00e9ticos que han pasado a formar parte de su historia. El objetivo no era simplemente recrear el pasado, sino captar el esp\u00edritu de aquellos a\u00f1os y plasmarlo en una colecci\u00f3n que siguiera resultando actual hoy en d\u00eda. Trabajando en estrecha colaboraci\u00f3n con Scottish Rugby, hemos combinado detalles tradicionales, colores reconocibles y siluetas cl\u00e1sicas con el caracter\u00edstico enfoque de dise\u00f1o de Macron, creando una colecci\u00f3n capaz de conectar a diferentes generaciones de aficionados\u00bb,<\/em> ha comentado <strong>Ross Cook, director t\u00e9cnico s\u00e9nior de patrocinios de Macron<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El v\u00eddeo de presentaci\u00f3n, publicado el jueves 8 de octubre, cuenta con la participaci\u00f3n de algunas leyendas del rugby escoc\u00e9s: Chris Paterson, Jason White, Duncan Hodge, Jilly McCord y Louise Dalgliesh\u2014, junto a las figuras actuales Rhona Lloyd, Evie Gallagher, Ewan Ashman, Jamie Dobie, Pierre Schoeman y Rory Sutherland, que lucen las modernas equipaciones con los logotipos de Arnold Clark y Scottish Gas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al hablar sobre la nueva equipaci\u00f3n, <strong>Ewan Ashman ha declarado:<\/strong> <em>\u00abMe encanta el aire nost\u00e1lgico de esta equipaci\u00f3n. Me trae recuerdos de cuando era ni\u00f1o, en la \u00e9poca de Chris Paterson y Duncan Hodge. Tengo much\u00edsimos recuerdos de cuando mi padre y yo viaj\u00e1bamos por todas partes para ver jugar a Escocia y \u00e9l siempre nos compraba camisetas iguales a los dos. Espero que los ni\u00f1os de hoy puedan tener alg\u00fan d\u00eda recuerdos igual de bonitos relacionados con la camiseta actual con la que jugamos\u00bb.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Evie Gallagher<\/strong> ha comentado sobre la campa\u00f1a<strong>:<\/strong> <em>\u00abVer esta camiseta tiene un significado personal para m\u00ed. Mi padre tiene una antigua con este mismo dise\u00f1o. Me la llev\u00e9 conmigo en mi primer viaje con Escocia, cuando debut\u00e9 con la selecci\u00f3n, y me la puse durante la presentaci\u00f3n de la camiseta para el primer partido de la Copa del Mundo de Rugby de 2025, mi primer Mundial. Me gusta pensar que es como llevar un pedacito de \u00e9l conmigo en mi trayectoria en el rugby, porque siempre me ha inspirado y me ha ayudado a llegar hasta aqu\u00ed. Es realmente bonito formar parte de esta campa\u00f1a, porque me hace sentir que \u00e9l sigue formando parte de mi trayectoria\u00bb.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La colecci\u00f3n incluye <strong><em>Tres camisetas de rugby retro de algod\u00f3n reinterpretadas<\/em><\/strong>, inspiradas en los a\u00f1os 90 y principios de los 2000, con modelos de manga larga y corta. El <strong>Macron, un h\u00e9roe<\/strong> y el hist\u00f3rico escudo de la Federaci\u00f3n Escocesa de Rugby est\u00e1n bordados, mientras que algunas prendas tambi\u00e9n llevan el logotipo <strong>Famous Grouse<\/strong>, un patrocinador estrechamente vinculado a la imagen del rugby escoc\u00e9s de aquellos a\u00f1os.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La colecci\u00f3n se ampl\u00eda adem\u00e1s a las prendas para el d\u00eda a d\u00eda, entre las que se encuentra la <strong>Ch\u00e1ndal vintage de nylon con chaqueta y pantal\u00f3n con aberturas<\/strong>, una reinterpretaci\u00f3n contempor\u00e1nea de la cl\u00e1sica ropa de equipo, caracterizada por un fondo azul marino y detalles geom\u00e9tricos en blanco y morado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Completan la colecci\u00f3n el\u2019<strong>Sudadera Heritage con cremallera de 1\/4<\/strong>, con paneles laterales morados y blancos, la <strong>sudadera oversize de cuello redondo<\/strong> y la <strong>Camiseta de cuello redondo<\/strong>, ambas caracterizadas por detalles de rayas finas, y la <strong>Sudadera de felpa Teddy con cremallera completa<\/strong>, que combina una base azul marino con un amplio panel morado y el Macron Hero y el hist\u00f3rico escudo de la Federaci\u00f3n Escocesa de Rugby bordados. Elementos que aportan a los detalles retro de la colecci\u00f3n un estilo a\u00fan m\u00e1s contempor\u00e1neo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La <strong>Rugby escoc\u00e9s<\/strong> <strong>Colecci\u00f3n de archivo<\/strong>, junto con la gama completa de ropa, equipaci\u00f3n de entrenamiento, ropa de viaje y accesorios dise\u00f1ada por Macron para la Federaci\u00f3n Escocesa de Rugby, estar\u00e1 disponible para los aficionados y amantes del rugby en la <strong><a href=\"https:\/\/www.macron.com\/it\/merchandising\/rugby\/nazionali\/scozia-rugby.html#overview\">secci\u00f3n dedicada en macron.com<\/a><\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Scottish Rugby y Macron presentan la nueva colecci\u00f3n \u2019Scottish Rugby The Archive Collection: Classics reimagined\u00bb, que se inspira en los a\u00f1os 90 y 2000.<\/p>","protected":false},"author":14,"featured_media":26097,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[28],"tags":[498],"class_list":["post-26096","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-scottish-rugby-union"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scottish Rugby e Macron lanciano the Archive Collection | About Macron<\/title>\n<meta name=\"description\" content=\"Scottish Rugby e Macron lanciano la nuova Scottish Rugby The Archive Collection: Classics reimagined, che guarda agli anni \u201990 e 2000.\" \/>\n<meta name=\"robots\" content=\"index, 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