{"id":5668,"date":"2024-06-04T00:00:00","date_gmt":"2024-06-04T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/fk-austria-wien-the-historic-austrian-football-club-ready-to-wear-macron-2\/"},"modified":"2025-05-21T16:56:55","modified_gmt":"2025-05-21T16:56:55","slug":"fk-austria-wien-la-storia-del-calcio-austriaco-veste-macron","status":"publish","type":"post","link":"https:\/\/about.macron.com\/en\/news\/sponsorship\/fk-austria-wien-la-storia-del-calcio-austriaco-veste-macron\/","title":{"rendered":"FK Austria Wien, la storia del calcio austriaco veste Macron"},"content":{"rendered":"<p>A partire dalla prossima stagione, Macron sar\u00e0 il nuovo sponsor tecnico dell\u2019<strong>FK Austria Wien<\/strong>, il club austriaco pi\u00f9 titolato in assoluto. L\u2019accordo pluriennale di partnership coi <em>Veilchen (i violetti) <\/em>prevede la fornitura di capi tecnici alla prima squadra, al settore giovanile e alla squadra femminile, oltre che un\u2019esclusiva linea di merchandising dedicata ai tifosi.<\/p>\n<p>L\u2019Austria Wien \u00e8 stato fondato nel 1911, sebbene le sue radici si possano far risalire gi\u00e0 alla fine del 1800 all\u2019interno del club viennese di cricket. Con i \u2018rivali\u2019 cittadini del Rapid Wien condivide il primato di unica squadra ad aver sempre giocato nella massima serie austriaca. Il celebre <em>Vienna Derby<\/em> tra Austria Wien e Rapid \u00e8 il secondo match che \u00e8 stato disputato pi\u00f9 volte nella storia del calcio europeo, dietro solo al leggendario <em>Old Firm<\/em> scozzese tra Celtic e Rangers. Nella prestigiosa bacheca del club spiccano <strong>24 titoli di Campione d\u2019Austria<\/strong>, <strong>27 Coppe d\u2019Austria<\/strong> e <strong>6 Supercoppe austriache<\/strong>. Nelle competizioni europee, nelle quali il club \u00e8 spesso presente, vanta <strong>una finale di<\/strong> <strong>Coppa delle Coppe<\/strong> nella stagione 1977-1978 e, l\u2019anno successivo, una semifinale nell\u2019allora Coppa del Campioni, trofeo predecessore dell\u2019odierna UEFA Champions League.<\/p>\n<p>Tra i molti i campioni che hanno vestito la maglia dell\u2019Austria Wien, due dei pi\u00f9 iconici sono sicuramente <strong>Matthias Sindelar <\/strong>e <strong>Herbert Prohaska<\/strong>. Sindelar fu capitano della Nazionale di calcio austriaca che incantava in Europa e nel mondo negli Anni Trenta tanto da meritarsi il soprannome di <em>Wunderteam<\/em>. Prohaska venne invece eletto calciatore del XX secolo sia dell\u2019Austria Wien che dell\u2019intero paese. Negli anni \u201980 gioc\u00f2 anche in Italia, vestendo le maglie dell\u2019AS Roma e dell\u2019Inter.<\/p>\n<p>L\u2019incontro tra Macron e FK Austria Wien significa la fusione tra la <strong>qualit\u00e0 sartoriale e di design<\/strong> di un\u2019azienda leader nel mondo dello sportswear e la storia del calcio austriaco. Una collaborazione tra due partner che porter\u00e0 alla creazione di <strong>kit gara, linea di abbigliamento e merchandising unici ed esclusivi<\/strong> che rappresentino completamente l\u2019identit\u00e0 del club e il senso di appartenenza dei suoi tifosi.<\/p>\n<p>\u201c<em>Poter annoverare tra i club che <\/em><em>scenderanno in campo con il Macron Hero sul petto l\u2019Austria Wien, significa per noi fare un passo molto importante nel calcio austriaco.<\/em> \u2013 he declared <strong>Gianluca Pavanello<\/strong>, CEO of Macron \u2013 <em>Una storia alla quale vogliamo rendere il giusto omaggio e che \u00e8 stimolo per sviluppare un progetto comune <\/em><em>di alto profilo tecnico e stilistico. Nell\u2019ambito di questa collaborazione il nostro obiettivo \u00e8 quello di esaltare i<\/em><em> colori, i simboli e la tradizione del club insieme alla passione che coinvolge i suoi tanti tifosi.<\/em> <em>Un patrimonio di <\/em><em>emozioni e senso di appartenenza che vogliamo trasmettere con i nostri capi ai giocatori in campo e ai tifosi sugli spalti\u201d.<\/em><\/p>\n<p><strong>Harald Zagiczek<\/strong>, CEO di Austria Vienna, ha dichiarato: \u201c<em>Macron si \u00e8 messa in evidenza fin dall&#8217;inizio del processo con la sua capacit\u00e0 di creare design unici. L&#8217;obiettivo della partnership \u00e8 quello di creare un&#8217;estetica originale, trasmettendo al contempo attraverso i capi che verranno realizzati in collaborazione la storia e i valori dell&#8217;Austria Vienna. I primi mesi insieme sono stati caratterizzati da apprezzamento e ispirazione reciproci. Il fatto che i rappresentanti di Macron fossero presenti personalmente alla nostra festa dei soci dimostra quanto si identifichino gi\u00e0 con l&#8217;Austria Wien e questo crea una forte motivazione per ci\u00f2 che accadr\u00e0 nei prossimi anni: una partnership di successo e a lungo termine<\/em>\u201d.<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>A partire dalla prossima stagione, Macron sar\u00e0 il nuovo sponsor tecnico dell\u2019FK Austria Wien, il club austriaco pi\u00f9 titolato in assoluto. L\u2019accordo pluriennale di partnership coi Veilchen (i violetti) prevede la fornitura di capi tecnici alla prima squadra, al settore giovanile e alla squadra femminile, oltre che un\u2019esclusiva linea di merchandising dedicata ai tifosi. L\u2019Austria [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4875,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[26],"tags":[540],"class_list":["post-5668","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sponsorship","tag-fk-austria-wien"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FK Austria Wien, la storia del calcio austriaco veste Macron | About Macron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.macron.com\/en\/news\/sponsorship\/fk-austria-wien-la-storia-del-calcio-austriaco-veste-macron\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FK Austria Wien, la storia del calcio austriaco veste Macron | About Macron\" \/>\n<meta property=\"og:description\" content=\"A partire dalla prossima stagione, Macron sar\u00e0 il nuovo sponsor tecnico dell\u2019FK Austria Wien, il club austriaco pi\u00f9 titolato in assoluto. L\u2019accordo pluriennale di partnership coi Veilchen (i violetti) prevede la fornitura di capi tecnici alla prima squadra, al settore giovanile e alla squadra femminile, oltre che un\u2019esclusiva linea di merchandising dedicata ai tifosi. 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