{"id":5549,"date":"2023-07-21T00:00:00","date_gmt":"2023-07-21T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/a-homage-to-the-town-on-the-new-home-shirts-of-reading-fc-2\/"},"modified":"2025-05-21T16:42:55","modified_gmt":"2025-05-21T16:42:55","slug":"lomaggio-alla-citta-nella-nuova-maglia-home-del-reading-fc","status":"publish","type":"post","link":"https:\/\/about.macron.com\/en\/news\/kit-launches\/lomaggio-alla-citta-nella-nuova-maglia-home-del-reading-fc\/","title":{"rendered":"L\u2019omaggio alla citt\u00e0 nella nuova maglia Home del Reading FC"},"content":{"rendered":"<p>Il forte legame tra il <a href=\"https:\/\/www.macron.com\/it\/kit-ufficiali\/calcio-internazionale\/reading-f-c.html\"><strong>Reading FC<\/strong><\/a> e la propria citt\u00e0 \u00e8 espresso pienamente nella <strong>nuova maglia \u2018Home\u2019<\/strong> dello storico club inglese. Alla tradizione del design della prima maglia si unisce infatti una grafica che raffigura gli edifici pi\u00f9 significativi della cittadina del Berkshire.<\/p>\n<p>Al senso di appartenenza \u00e8 inoltre affiancato anche un forte messaggio di sostenibilit\u00e0, tema condiviso con <strong>Macron<\/strong>, partner tecnico dei <em>Royals <\/em>dal 2019. Il kit gara \u00e8 infatti in <a href=\"https:\/\/www.macron.com\/it\/macron-4-the-planet\"><strong>Eco Fabric<\/strong><\/a>, tessuto proveniente al 100% da plastica riciclata. Un\u2019attenzione alla tutela dell\u2019ambiente che \u00e8 ulteriormente confermata dalla presenza nel backneck di un richiamo alla grafica che caratterizzava la prima maglia del Reading FC della passata stagione, e che era volta a sensibilizzare sul tema del surriscaldamento globale.<\/p>\n<p>The new<strong> \u2018Home\u2019, <\/strong>nella sua classica configurazione a <strong>bande orizzontali bianche e blu<\/strong>, ha il collo a polo bianco con bordo in maglieria e una fine riga blu. Nella banda bianca centrale e in quella sul fondo maglia, cos\u00ec come sul fondo maglia posteriore, sono presenti in grafica sublimatica diverse versioni di skyline cittadino, con gli edifici pi\u00f9 rappresentativi della citt\u00e0 di Reading. Questa caratteristica grafica \u00e8 presente, in parte, anche sulle maniche. Il backneck \u00e8 personalizzato con i colori del club, il logo del <strong>Reading FC<\/strong>, <a href=\"https:\/\/www.macron.com\/it\/macron-world\">il logo <strong>Macron<\/strong><\/a> e la scritta, \u2018<em>Designed in Bologna<\/em>\u2019 a certificare ed evidenziare come ogni capo sia ideato, progettato e sviluppato nel capoluogo emiliano. Un ulteriore dettaglio nel backneck \u00e8 dato dalla banda multicolore che lo scorso anno era presente sulle maniche della prima maglia dei Royals. Si tratta delle strisce climatiche ideate in collaborazione con l&#8217;universit\u00e0 di Reading e realizzata dal professor Ed Hawkins, che raccontano il cambiamento di temperatura che la citt\u00e0 inglese ha subito negli ultimi anni a causa del surriscaldamento globale. &nbsp;<\/p>\n<p>Sul petto, a destra, in blu il <strong>Macron the Hero<\/strong>, a sinistra lo stemma del Reading FC. Nel retrocollo esterno \u00e8 stampato il disegno della corona, presente nello stemma del club insieme al leone. I pantaloncini sono bianchi con bande laterali blu, i calzettoni blu hanno una banda orizzontale bianca al centro, mentre il bordo bianco ha due righe orizzontali, blu e rossa.&nbsp; La vestibilit\u00e0 della maglia \u00e8 <em>Slim Fit<\/em>, il tessuto principale \u00e8 Eco Softlock e la presenza del pannello posteriore in <em>Eco Micromesh<\/em> e di inserti in <em>Eco Mesh<\/em> assicurano al capo leggerezza e perfetta traspirabilit\u00e0.<\/p>\n<p>La nuova \u2018Home\u2019, cos\u00ec come gli altri kit gara del Reading FC sono disponibili nello <a href=\"https:\/\/www.macron.com\/it\/kit-ufficiali\/calcio-internazionale\/reading-f-c.html\">spazio appositamente dedicato al club inglese sul sito <strong>macron.com<\/strong><\/a>.<\/p>\n<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Il forte legame tra il Reading FC e la propria citt\u00e0 \u00e8 espresso pienamente nella nuova maglia \u2018Home\u2019 dello storico club inglese. Alla tradizione del design della prima maglia si unisce infatti una grafica che raffigura gli edifici pi\u00f9 significativi della cittadina del Berkshire. Al senso di appartenenza \u00e8 inoltre affiancato anche un forte messaggio [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4637,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[28],"tags":[721],"class_list":["post-5549","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-reading-fc"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L\u2019omaggio alla citt\u00e0 nella nuova maglia Home del Reading FC | About Macron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.macron.com\/en\/news\/kit-launches\/lomaggio-alla-citta-nella-nuova-maglia-home-del-reading-fc\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019omaggio alla citt\u00e0 nella nuova maglia Home del Reading FC | About Macron\" \/>\n<meta property=\"og:description\" content=\"Il forte legame tra il Reading FC e la propria citt\u00e0 \u00e8 espresso pienamente nella nuova maglia \u2018Home\u2019 dello storico club inglese. Alla tradizione del design della prima maglia si unisce infatti una grafica che raffigura gli edifici pi\u00f9 significativi della cittadina del Berkshire. Al senso di appartenenza \u00e8 inoltre affiancato anche un forte messaggio [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/about.macron.com\/en\/news\/kit-launches\/lomaggio-alla-citta-nella-nuova-maglia-home-del-reading-fc\/\" \/>\n<meta property=\"og:site_name\" content=\"About Macron\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/macronsports\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-21T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-21T16:42:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/about.macron.com\/wp-content\/uploads\/2025\/02\/NEWS_1920X1050_6.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1050\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"f.pagliaroli\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" 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