{"id":4986,"date":"2024-07-29T00:00:00","date_gmt":"2024-07-29T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/optical-graphics-and-sense-of-belonging-in-the-new-macron-home-kit-of-a-j-auxerre\/"},"modified":"2025-06-12T10:37:06","modified_gmt":"2025-06-12T10:37:06","slug":"optical-graphics-and-sense-of-belonging-in-the-new-macron-home-kit-of-a-j-auxerre","status":"publish","type":"post","link":"https:\/\/about.macron.com\/en\/news\/kit-launches\/optical-graphics-and-sense-of-belonging-in-the-new-macron-home-kit-of-a-j-auxerre\/","title":{"rendered":"Optical graphics and sense of belonging in the new Macron Home Kit of A.J. Auxerre"},"content":{"rendered":"<p><a href=\"https:\/\/www.macron.com\/en\/official-jerseys\/worldwide-football\/a-j-auxerre.html\"><strong>AJ Auxerre<\/strong><\/a>, back in Ligue 1 after just one year thanks to an excellent season, is officially unveiling the new Game Set made by <a href=\"https:\/\/www.macron.com\/en\/macron-world\"><strong>Macron<\/strong><\/a> that the Burgundy club will wear during the 2024\/25 season.<\/p>\n<p>First to be unveiled is the Home kit, in which the colours and symbols of AJ Auxerre are combined with refined and innovative graphic elements and which, like all the garments produced by Macron for its clubs, is made entirely of <a href=\"https:\/\/www.macron.com\/en\/macron-4-the-planet\"><strong>Eco Fabric<\/strong><\/a>. The use of this type of fabric, composed of 100% polyester from recycled plastic, confirms the commitment shared by the technical sponsor and the club in terms of sustainability and respect for the environment.<\/p>\n<p><strong>A.J. Auxerre\u2019s new 2024\/25 Home Kit<\/strong> is predominantly <strong>white<\/strong>, with a knitted V-neck and sleeve cuffs embellished with fine blue stripes. The shirt features a wide sash in a sublimation print, inside which is a composition of triangles in various shades ranging from navy blue to light blue, fading to white at chest height and creating an optical effect.<\/p>\n<p>The internal backneck is customised with a label featuring a background that echoes the geometric graphics of the jersey. Along with the AJ Auxerre crest is the inscription \u2018<em>A JAMAIS NOUS SERONS, FIERS D&#8217;\u00caTRE AUXERROIS<\/em>\u2019 (\u2018We will always be proud to be from Auxerre\u2019), part of a famous chorus sung by the club\u2019s fans and which is also echoed in the silicone tape on the lower inside edge of the jersey. The backneck also features the Macron logo and the words \u2018<em>Designed in Bologna<\/em>\u2019, certifying and highlighting how each garment is conceived, designed and developed on the <a href=\"https:\/\/www.macron.com\/en\/macron-world\"><strong>Macron Campus<\/strong><\/a>.<\/p>\n<p>The words <em>AJ AUXERRE<\/em> are printed in white on the outer back neck. The Macron Hero in blue silicone print is on the right chest, while the patch with the club\u2019s crest is on the left. On the lower back of the shirt is the embossed print of the Maltese cross, the club\u2019s symbol also present in the crest. The white shorts, like the socks, have a band on the right side that echoes the graphics on the shirt.<\/p>\n<p>The shirt has a body fit, and the main fabric is <em>Eco Sirena Light<\/em>. The <em>Eco Micromesh<\/em> panel on the back and <em>Eco Mesh<\/em> inserts ensure lightness and improve breathability. Macron\u2019s new Home Kit for A.J. Auxerre is available in <a href=\"https:\/\/www.macron.com\/en\/official-jerseys\/worldwide-football\/a-j-auxerre.html\"><strong>the space dedicated to the French club on the macron.com website<\/strong><\/a>.<\/p>\n<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>AJ Auxerre, back in Ligue 1 after just one year thanks to an excellent season, is officially unveiling the new Game Set made by Macron that the Burgundy club will wear during the 2024\/25 season. First to be unveiled is the Home kit, in which the colours and symbols of AJ Auxerre are combined with [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4987,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[38],"tags":[891],"class_list":["post-4986","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-aj-auxerre-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Optical graphics and sense of belonging in the new Macron Home Kit of A.J. 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