{"id":4859,"date":"2024-05-29T00:00:00","date_gmt":"2024-05-29T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/tradition-and-retro-styling-from-macron-for-the-new-home-kits-of-real-sociedad\/"},"modified":"2025-06-12T11:09:53","modified_gmt":"2025-06-12T11:09:53","slug":"tradition-and-retro-styling-from-macron-for-the-new-home-kits-of-real-sociedad","status":"publish","type":"post","link":"https:\/\/about.macron.com\/en\/news\/kit-launches\/tradition-and-retro-styling-from-macron-for-the-new-home-kits-of-real-sociedad\/","title":{"rendered":"Tradition and retro styling from Macron for the new Home kits of Real Sociedad"},"content":{"rendered":"<p>After an excellent season in the Spanish Liga and qualification for UEFA Conference League (the fifth consecutive qualification to European competitions), <a href=\"https:\/\/www.macron.com\/en\/official-jerseys\/worldwide-football\/real-sociedad.html\"><strong>Real Sociedad<\/strong><\/a> has revealed a new <a href=\"https:\/\/www.macron.com\/en\/rs-m24\/25-auth.-home-shirt-ss-sr-ns\/ns700006270001.html\"><strong>Home shirt<\/strong> for the 2024\/25 season<\/a>. Marking the seventh year of technical partnership between Macron and the San Sebasti\u00e1n club, the new \u2018Home\u2019 kit pays homage to the origins of Real Sociedad, and is embellished with stylistic details that hark back to a bygone era in the sport.<\/p>\n<p><a href=\"https:\/\/www.macron.com\/en\/rs-m24\/25-auth.-home-shirt-ss-sr-ns\/ns700006270001.html\"><strong>Real Sociedad\u2019s new Home shirt for 2024\/25 <\/strong><\/a>comes in <strong>blue and white vertical stripes<\/strong>. The most striking design feature is the retro-style blue polo neck, with fake white drawstrings reproducing the style of the Basque club&#8217;s uniforms in the first half of the last century. The inside neck label is customised with the colours and logo of the club, the Macron logo and the words <em>\u2018Designed in Bologna\u2019<\/em>, certifying that the garment is conceived, designed and developed in the Emilian capital where Macron has its HQ.<\/p>\n<p>There is also a clear reference to the Basque identify of the <em>\u2018Txuri-Urdin\u2019<\/em>, with the Basque <em>Ikurrina <\/em>flag appearing behind the neck<em>.<\/em> The \u2018Home\u2019 kit is completed by white shorts and socks with horizontal blue and white bands.<\/p>\n<p>The <em>Slim Fit <\/em>shirts are made mainly from <em>Eco Softlock <\/em>with a panel of <em>Eco Micromesh <\/em>in the back and <em>Eco Mesh <\/em>inserts for reduced weight and perfect breathability.<\/p>\n<p>Like all the game sets that Macron produces for its partner clubs, Real Sociedad\u2019s new \u2018Home\u2019 kit is made in <a href=\"https:\/\/www.macron.com\/eu\/macron-4-the-planet\"><strong>Eco Fabric<\/strong><\/a>, a polyester material derived entirely from recycled plastic and certified according to the <strong>Global Recycled Standard. <\/strong>A confirmation of Macron\u2019s and Real Sociedad\u2019s commitment to sustainability and the environment. Macron\u2019s teamwear for the club can be purchased from the <a href=\"https:\/\/www.macron.com\/en\/official-jerseys\/worldwide-football\/real-sociedad.html\">dedicated section of the <strong>macron.com<\/strong> website<\/a>.<\/p>\n<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>After an excellent season in the Spanish Liga and qualification for UEFA Conference League (the fifth consecutive qualification to European competitions), Real Sociedad has revealed a new Home shirt for the 2024\/25 season. Marking the seventh year of technical partnership between Macron and the San Sebasti\u00e1n club, the new \u2018Home\u2019 kit pays homage to the [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4860,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[38],"tags":[965],"class_list":["post-4859","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-real-sociedad-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tradition and retro styling from Macron for the new Home kits of Real Sociedad | About Macron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.macron.com\/en\/news\/kit-launches\/tradition-and-retro-styling-from-macron-for-the-new-home-kits-of-real-sociedad\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tradition and retro styling from Macron for the new Home kits of Real Sociedad | About Macron\" \/>\n<meta property=\"og:description\" content=\"After an excellent season in the Spanish Liga and qualification for UEFA Conference League (the fifth consecutive qualification to European competitions), Real Sociedad has revealed a new Home shirt for the 2024\/25 season. Marking the seventh year of technical partnership between Macron and the San Sebasti\u00e1n club, the new \u2018Home\u2019 kit pays homage to the [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/about.macron.com\/en\/news\/kit-launches\/tradition-and-retro-styling-from-macron-for-the-new-home-kits-of-real-sociedad\/\" \/>\n<meta property=\"og:site_name\" content=\"About Macron\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/macronsports\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-29T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-12T11:09:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/about.macron.com\/wp-content\/uploads\/2025\/02\/NEWS_1920x1050_15.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1050\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" 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