{"id":4471,"date":"2022-12-02T00:00:00","date_gmt":"2022-12-02T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/macron-is-the-new-technical-partner-of-widzew-od\/"},"modified":"2025-10-14T11:01:39","modified_gmt":"2025-10-14T11:01:39","slug":"macron-is-the-new-technical-partner-of-widzew-lodz","status":"publish","type":"post","link":"https:\/\/about.macron.com\/en\/news\/sponsorships\/macron-is-the-new-technical-partner-of-widzew-lodz\/","title":{"rendered":"Macron is the new technical partner of Widzew \u0141\u00f3d\u017a"},"content":{"rendered":"<p>The list of clubs in Poland\u2019s top division choosing <a href=\"https:\/\/www.macron.com\/linklocate\/macron-world?&#038;utm_campaign=campagna-spot&#038;utm_source=press_release&#038;utm_medium=click&#038;utm_content=news\"><strong>Macron<\/strong><\/a><strong> <\/strong>is growing. The latest addition is <strong>Widzew \u0141\u00f3d\u017a<\/strong>. Starting next season, the Macron Hero will appear on the shirts of Widzew \u0141\u00f3d\u017a, the club from the town of \u0141\u00f3d\u017a in central Poland. The agreement will last until <strong>2027<\/strong>.<\/p>\n<p>Widzew \u0141\u00f3d\u017a has <strong>over a century of history<\/strong>: the club was formed in 1910 and has had a successful career with various sorties at European level. The club\u2019s trophy cabinet contains <strong>four Polish league championships<\/strong>, one Polish Cup and a Polish Supercup. At European level, the club has played many times in the UEFA Cup, but one of the most important pages in its history was written in the <strong>UEFA Champions League<\/strong>. Widzew \u0141\u00f3d\u017a beat Hibernians, Rapid Vienna and Liverpool in the 1982-1983 season to reach the semi-finals, only to be defeated over two games by Juventus, who then lost to Hamburg in the final in Athens. That very year, <strong>Zbigniew Boniek<\/strong> joined Juventus from Widzew \u0141\u00f3d\u017a, having captained the Polish side the previous season and worn the club\u2019s white and red shirt from 1975 to 1982, playing in 172 games and scoring 50 goals.<\/p>\n<p>The collaboration on the design of the team\u2019s new match kits for the coming season has already begun. The club\u2019s new <strong>top-quality teamwear<\/strong> will combine technical and stylistic innovation with attention to detail, refined graphics inspired by the glorious history and all the traditions and symbols of a club with a rich past and a present and future at the top of the country\u2019s premier division.<\/p>\n<p>\u201c<em>Widzew \u0141\u00f3d\u017a is one of Poland\u2019s most historic clubs and boasts one of the most dedicated fan bases in Europe. We are delighted to be working with the club in coming years,\u201d<\/em> declared <strong>Alberto Ianes<\/strong>, Macron Country Manager for Poland. <em>\u201cOur designers have been working hard on a fully customised collection that the players are sure to appreciate for its strength and the fans for its attention to detail, historical references and striking stylistic features. We are convinced this new partnership will be a tremendous success for both parties.\u201d<\/em><\/p>\n<p>\u201c<em>Cooperation with Macron is a very important element of the club\u2019s further development. I am extremely glad because we managed to conclude a record-breaking contract financially, thanks to which the interest of the Club is secured. I would like to thank our new technical partner for efficient negotiations and I hope the cooperation with Widzew will bring many benefits to both companies. Macron supplies top European clubs with sports equipment so I am full of optimism and count on a great cooperation<\/em>\u201d said <strong>Mateusz Dr\u00f3\u017cd\u017c, <\/strong>President of the Board of the Widzew \u0141\u00f3d\u017a.<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The list of clubs in Poland\u2019s top division choosing Macron is growing. The latest addition is Widzew \u0141\u00f3d\u017a. Starting next season, the Macron Hero will appear on the shirts of Widzew \u0141\u00f3d\u017a, the club from the town of \u0141\u00f3d\u017a in central Poland. The agreement will last until 2027. Widzew \u0141\u00f3d\u017a has over a century of [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4472,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[31],"tags":[924],"class_list":["post-4471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sponsorships","tag-widzew-lodz-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Macron is the new technical partner of Widzew \u0141\u00f3d\u017a | About Macron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.macron.com\/en\/news\/sponsorships\/macron-is-the-new-technical-partner-of-widzew-lodz\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Macron is the new technical partner of Widzew \u0141\u00f3d\u017a | About Macron\" \/>\n<meta property=\"og:description\" content=\"The list of clubs in Poland\u2019s top division choosing Macron is growing. The latest addition is Widzew \u0141\u00f3d\u017a. Starting next season, the Macron Hero will appear on the shirts of Widzew \u0141\u00f3d\u017a, the club from the town of \u0141\u00f3d\u017a in central Poland. The agreement will last until 2027. Widzew \u0141\u00f3d\u017a has over a century of [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/about.macron.com\/en\/news\/sponsorships\/macron-is-the-new-technical-partner-of-widzew-lodz\/\" \/>\n<meta property=\"og:site_name\" content=\"About Macron\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/macronsports\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-02T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-14T11:01:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/about.macron.com\/wp-content\/uploads\/2025\/02\/Agreements_Widzew-Lodz_Web-orizzontale_1920X1050.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1921\" \/>\n\t<meta property=\"og:image:height\" content=\"1051\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"f.pagliaroli\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" 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