{"id":24142,"date":"2026-08-06T09:33:54","date_gmt":"2026-08-06T09:33:54","guid":{"rendered":"https:\/\/about.macron.com\/?p=24142"},"modified":"2026-08-06T09:33:54","modified_gmt":"2026-08-06T09:33:54","slug":"welsh-rugby-union-home-alternate-kit-2026-27","status":"publish","type":"post","link":"https:\/\/about.macron.com\/en\/news\/kit-launches\/welsh-rugby-union-home-alternate-kit-2026-27\/","title":{"rendered":"Identity and tradition define the new Welsh Rugby Union Home and Alternate Kits for the 2026\/27 season designed by Macron"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">National identity, tradition and a strong sense of belonging continue to inspire the <strong>new <a href=\"https:\/\/www.macron.com\/en\/merchandising\/rugby\/national-teams\/welsh-rugby-union.html#overview\">Welsh Rugby Union (WRU)<\/a> Home and Alternate Kits <\/strong>for the<strong> 2026\/27 season<\/strong>, designed by <strong><a href=\"https:\/\/about.macron.com\/en\/macron-world\/\">Macron<\/a><\/strong>. Both kits reinterpret Wales&#8217; most iconic symbols through refined designs developed by the <strong>Macron Style Centre<\/strong>, where innovation, quality and performance come together with a strong commitment to sustainability. Like all match kits produced by the Italian sportswear brand, the WRU&#8217;s new kits are made from <strong><a href=\"https:\/\/about.macron.com\/en\/sustainability\/\">Eco Fabric<\/a><\/strong> using 100% recycled polyester derived from post-consumer plastic.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Home Kit 2026\/27: the dragon, a symbol of identity and strength<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The <strong>new Welsh Rugby Union Home Kit for the 2026\/27 season<\/strong> retains the traditional <strong>deep red<\/strong> that has always distinguished the Welsh national team. The jersey features a crew neck and sleeve cuffs in a darker shade of red, while the shoulders and sleeves are enhanced by a graphic depicting the <strong>dragon<\/strong>, the national emblem of Wales and the ultimate symbol of the <em>Red Dragons<\/em>. The same element also appears as an embossed graphic on the lower back of the shirt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The chest features the Macron Hero embroidered in white and, over the heart<strong>, the Welsh Rugby Union crest<\/strong>. The inner backneck is customised with the kit&#8217;s colours and graphics, the WRU crest, the Macron logo and the wording <em>Designed in Bologna<\/em>, highlighting that every garment is conceived, designed and developed at the <strong><a href=\"https:\/\/about.macron.com\/en\/macron-world\/campus\/\">Macron Campus<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The kit is completed by white shorts featuring red drawstrings and red side panels enhanced by the dragon graphic, together with all-red socks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Alternate Kit 2026\/27: a tribute to Welsh slate<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The <strong>2026\/27 Alternate Kit <\/strong>pays tribute to one of Wales&#8217; most distinctive natural and cultural resources: <strong>slate<\/strong>. <strong>The Slate Landscape of Northwest Wales<\/strong>, recognised as a UNESCO World Heritage Site, provides the inspiration for the texture that characterises the entire jersey. Set on a white base, a sublimated graphic in shades of green recreates the natural veining of the stone, while the crew neck and sleeve cuffs are finished in a darker shade of green.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On the chest, the <strong>Macron Hero<\/strong> embroidered in red sits alongside the <strong>Welsh Rugby Union crest<\/strong>. The inner backneck features the same customisation as the Home Kit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The kit is completed with dark green shorts featuring black drawstrings and side panels incorporating the slate-inspired texture, together with white socks finished with a green top band.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Innovation and sustainability<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Both kits are made using technical, eco-friendly fabrics including <em>Eco Armevo<\/em>, <em>Eco Bodytex<\/em> and <em>Eco Strong Mesh<\/em>, developed to deliver maximum durability, lightness and breathability throughout the most demanding phases of play. This choice further demonstrates Macron&#8217;s commitment to combining technological innovation, quality and environmental responsibility by reducing the environmental impact of production through the use of recycled materials.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The new match kits, Replica versions and the complete Welsh Rugby Union Macron merchandising collection are available <strong><a href=\"https:\/\/www.macron.com\/en\/merchandising\/rugby\/national-teams\/welsh-rugby-union.html#overview\">in the dedicated section of macron.com<\/a><\/strong> and through official retailers.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155300001-1024x1024.jpg\" alt=\"wru-scottish-welsh-rugby-union-shirt-home-away-alternate-kits-launch-unveil-2026-2027-shirt-\" class=\"wp-image-24143\" srcset=\"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155300001-1024x1024.jpg 1024w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155300001-300x300.jpg 300w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155300001-150x150.jpg 150w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155300001-768x768.jpg 768w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155300001-1536x1536.jpg 1536w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155300001.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155370001-1024x1024.jpg\" alt=\"wru-scottish-welsh-rugby-union-shirt-home-away-alternate-kits-launch-unveil-2026-2027-shirt-\" class=\"wp-image-24145\" srcset=\"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155370001-1024x1024.jpg 1024w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155370001-300x300.jpg 300w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155370001-150x150.jpg 150w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155370001-768x768.jpg 768w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155370001-1536x1536.jpg 1536w, https:\/\/about.macron.com\/wp-content\/uploads\/2026\/08\/600155370001.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>National identity, tradition and a strong sense of belonging continue to inspire the new Welsh Rugby Union (WRU) Home and Alternate Kits for the 2026\/27 season, designed by Macron.<\/p>\n","protected":false},"author":14,"featured_media":24147,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[38],"tags":[921],"class_list":["post-24142","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-welsh-rugby-union-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Welsh Rugby Union Home and Alternate Kits designed by Macron | About Macron<\/title>\n<meta name=\"description\" content=\"Identity, tradition and belonging inspire the new Welsh Rugby 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