{"id":21763,"date":"2026-06-30T08:05:20","date_gmt":"2026-06-30T08:05:20","guid":{"rendered":"https:\/\/about.macron.com\/?p=21763"},"modified":"2026-06-30T08:06:03","modified_gmt":"2026-06-30T08:06:03","slug":"macron-hannover-96-away-kit","status":"publish","type":"post","link":"https:\/\/about.macron.com\/en\/news\/kit-launches\/macron-hannover-96-away-kit\/","title":{"rendered":"Macron and Hannover 96 unveil the 2026\/27 Away Kit"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.macron.com\/en\/merchandising\/football\/clubs\/germany\/hannover-96.html\">Hannover 96<\/a>\u2019s new 2026\/27 Away Kit<\/strong> embodies the elegance of black, the identity-defining strength of green and the innovation of <strong><a href=\"https:\/\/about.macron.com\/en\/macron-world\/\">Macron<\/a><\/strong>\u2019s fabrics. These are the key elements that characterise the new strip, created by the Italian brand and international leader in teamwear, and designed to combine performance, comfort and refined styling.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Away kit represents one of the most advanced expressions of the textile innovation introduced by Macron. The shirt is made from <strong>Jacquard Eco Knit<\/strong> fabric, a solution already employed by the brand and valued for its outstanding technical performance as well as its distinctive aesthetic appeal. This choice perfectly reflects Macron\u2019s philosophy, combining innovation, quality and sustainability through the use of <strong><a href=\"https:\/\/about.macron.com\/en\/sustainability\/\">Eco Fabrics<\/a><\/strong> made from 100% post-consumer recycled polyester.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hannover 96\u2019s <strong>new 2026\/27 Away Kit<\/strong> stands out for its sophisticated combination of black and deep green. The upper section of the shirt, including the shoulders and sleeves, is dominated by black, crossed by vertical green bands that gradually emerge through a shaded effect before becoming more defined and intense towards the lower part of the garment. The special Jacquard construction creates an effect that enriches the surface of the shirt and enhances its visual impact.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Displayed on the chest are the white <strong>Macron Hero<\/strong> on the right and, on the left, the <strong>Hannover 96 crest<\/strong>, produced in silicone print with a suede-effect finish. The inner neck label mirrors that of the Home version and is customised with the club crest, the motto \u201c<em>NIEMALS ALLEIN!<\/em>\u201d (\u201cNever Alone!\u201d), the Macron logo and the wording \u201c<em>Designed in Bologna<\/em>\u201d, certifying that every garment is conceived, designed and developed at the Macron Campus.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Inside the lower hem of the shirt is a customised tape featuring the repeated wording \u201c<em><strong>LOVE HANNOVER HATE RACISM<\/strong><\/em>\u201d, interspersed with the club logo, while the external back-neck area displays the motto \u201c<strong><em>NIEMALS ALLEIN!<\/em><\/strong>\u201d in white, providing a further reminder of the values that distinguish the German club.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The away kit is completed by black shorts with white drawstrings and black socks featuring a green horizontal band around the top edge.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The shirt has a Slim Fit cut and is made primarily from <strong>Eco Knit Energy<\/strong> fabric, while <em>Eco Mesh<\/em> inserts ensure lightness, comfort and breathability during competitive activity.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hannover 96\u2019s new 2026\/27 Away Kit embodies the elegance of black, the club\u2019s green identity and the innovation of Macron\u2019s fabrics.<\/p>\n","protected":false},"author":14,"featured_media":21765,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[38],"tags":[428],"class_list":["post-21763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-hannover-96-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin 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