{"id":21273,"date":"2026-06-16T09:03:54","date_gmt":"2026-06-16T09:03:54","guid":{"rendered":"https:\/\/about.macron.com\/?p=21273"},"modified":"2026-06-16T09:03:55","modified_gmt":"2026-06-16T09:03:55","slug":"macron-walsall-fc-renewal-partnership","status":"publish","type":"post","link":"https:\/\/about.macron.com\/en\/news\/sponsorships\/macron-walsall-fc-renewal-partnership\/","title":{"rendered":"Macron and Walsall FC continue their journey together"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/about.macron.com\/en\/macron-world\/\">Macron<\/a><\/strong> and <strong>Walsall FC<\/strong> have announced the <strong>renewal of their partnership<\/strong>, extending the relationship between the Italian brand, an international leader in teamwear, and the English club. The agreement strengthens a collaboration that began in 2024 and will see Macron continue to supply match kits, technical apparel and dedicated collections for the Saddlers\u2019 First Team, Under-18 side and Women\u2019s Team.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Founded in 1888 through the merger of Walsall Town and Walsall Swifts, <strong>Walsall FC<\/strong> is one of the historic clubs of English football. The nickname \u201cThe Saddlers\u201d reflects the city\u2019s long-standing manufacturing heritage, having been a renowned centre for the production of saddles and leather goods for many years. This deep connection with the local area remains one of the defining elements of the club\u2019s identity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Throughout its long history, Walsall FC has built a strong sporting culture and a close relationship with its community. Among the club\u2019s most memorable achievements is its famous FA Cup victory over Arsenal in 1933, widely regarded as one of the competition\u2019s greatest upsets. The club\u2019s traditional <strong>red, black and white<\/strong> colours have accompanied its journey throughout the years, while the swift featured on the club crest remains one of the most recognisable symbols of its identity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The renewal of the partnership will enable Macron to continue developing collections that celebrate the tradition, symbols and sense of belonging that define Walsall FC through garments that combine quality, technical innovation, design excellence and meticulous attention to detail. As with all of the Italian brand\u2019s partner clubs, future collections will be produced using <strong><a href=\"https:\/\/about.macron.com\/en\/sustainability\/\">Eco Fabric<\/a><\/strong>, made from 100% post-consumer recycled polyester, reaffirming the shared commitment to increasingly sustainable production.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c<em>We are delighted to continue the journey we began with Walsall FC, a partnership that has grown stronger over the years through close collaboration and a shared vision,<\/em>\u201d said <strong>Gianluca Pavanello, CEO of Macron<\/strong>. \u201c<em>The club\u2019s history, its strong connection with the local community and its distinctive identity provide a constant source of inspiration in the development of collections that combine innovation, quality and performance. Our objective is to continue creating products that authentically reflect the values of Walsall FC and the sense of belonging felt by its supporters.<\/em>\u201d <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>&#8220;Macron has been an outstanding partner for us, and we\u2019re delighted to be continuing our journey together<\/em>\u201d, declared <strong>Adam Brearley, Commercial Director of Walsall FC<\/strong>. \u201c<em>The kits and training wear they\u2019ve produced have been incredibly well received by supporters, players and staff, and they\u2019ve become a real part of our identity on and off the pitch. This renewed agreement allows us to keep developing products that reflect who we are as a community and as a football club, and we\u2019re excited to build on the strong foundations already in place.<\/em>&#8220;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Macron and Walsall FC announce the renewal of their partnership, extending the relationship between the Italian brand and the English club<\/p>\n","protected":false},"author":14,"featured_media":21282,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[31],"tags":[],"class_list":["post-21273","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sponsorships"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - 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