{"id":18645,"date":"2026-02-18T13:13:56","date_gmt":"2026-02-18T13:13:56","guid":{"rendered":"https:\/\/about.macron.com\/news\/uncategorized\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/"},"modified":"2026-08-19T08:51:57","modified_gmt":"2026-08-19T08:51:57","slug":"gioele-pracucci-from-the-pages-of-a-diary-to-the-communication-of-a-global-brand","status":"publish","type":"post","link":"https:\/\/about.macron.com\/en\/news\/uncategorized\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/","title":{"rendered":"Gioele Pracucci: from the pages of a diary to the communication of a global brand"},"content":{"rendered":"<p class=\"wp-block-paragraph\">From a young age, Gioele Pracucci had a special relationship with sports: he loved drawing the jerseys on the pages of his diary, imagining logos, colors, and stories. Today, that passion has turned into his job: at Macron, he holds the role of Social &amp; Content Media Specialist. His task is to tell the brand\u2019s story, give voice to its projects, and enhance every initiative through visual and textual content. After three years at the company, he has learned to get to know the dynamics in depth and navigate with awareness in the context, actively contributing to the growth of the brand.   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Communicating a growing company<\/strong><br\/>For Gioele, Macron represents an inspiring experience that is consistent with her aspirations: a young, dynamic environment that gives space to creativity and enhances personal contribution. Her goal is clear: to dedicate time, commitment, and ideas to building an increasingly strong and recognized identity. \u201cThere is truly room to make an impact here,\u201d she says, emphasizing how this experience is proving to be formative and motivating in every way.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>A consistent and recognizable brand identity<\/strong><br\/>One of the most challenging aspects of his role is the communication related to the jersey launches: moments of great visibility, where it is essential to maintain stylistic consistency and visual impact. According to Gioele, leading the narrative of these launches is a valuable opportunity to strengthen the brand\u2019s identity and build a recognizable style, while respecting the identities of the partner clubs. In the last three years, progress has already been made, but the ambition is to increasingly clearly dictate the communication line.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Passion as a driving force<\/strong><br\/>For Gioele, working in sports communication is a privilege born from passion: \u201cI think it\u2019s a fortune to have a job that truly excites you.\u201d The opportunity to be involved every day in what you love makes his commitment even more authentic. But it\u2019s also a responsibility: telling the brand\u2019s story means enhancing the work of everyone else, giving visibility to the quality of the production, conveying culture and values with consistency and credibility.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Communication as a strategic lever<\/strong><br\/>Over these three years, Gioele has noticed a significant evolution: communication is increasingly perceived as a strategic activity within the company as well. Giving visibility to projects and the work of people helps strengthen the sense of belonging and create a shared identity. \u201cIt gives dignity to everyone\u2019s work,\u201d he observes, and this awareness is reflected in the quality of the content and the involvement of the teams.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Growing by leaving a mark<\/strong><br\/>One of the characteristics that Gioele appreciates most about Macron is the ability to contribute concretely from the very beginning. From the very first day, he has felt the freedom to propose ideas, explore languages, and experiment with new expressive methods. \u201cThere is room for those who are willing to give something extra,\u201d he says, highlighting how this approach is stimulating for those at the beginning of their professional journey. The projects overseen by the communication team are numerous and diverse: from producing photographic and video content to managing relationships with clubs and the media. Each campaign represents a collaborative effort and a shared satisfaction.    <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Macron in a word: team<\/strong><br\/>If he had to choose one word to describe his experience with Macron, it would undoubtedly be \u201cteam.\u201d Working with motivated people united by the same goal makes every challenge more manageable and every success more rewarding. \u201cThe spirit of teamwork is felt every day: it is conveyed by the leaders, by colleagues, and it is the same spirit that animates the world of sports, where we deeply identify.\u201d  <\/p>\n\n<p class=\"wp-block-paragraph\">In this context, every project is more than just a job: it is part of a shared narrative, built by those who believe in what they do.<\/p>","protected":false},"excerpt":{"rendered":"<p>Gioele Pracucci tells us about her journey at Macron, where passion and creativity transform into strategic communication. An experience built day by day in a dynamic environment that enhances the team, the brand identity, and the opportunity to leave one\u2019s mark. <\/p>","protected":false},"author":11,"featured_media":18643,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[],"tags":[],"class_list":["post-18645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gioele Pracucci: dal diario alla comunicazione di un brand globale<\/title>\n<meta name=\"description\" content=\"Gioele Pracucci racconta il suo percorso in Macron, dove passione e creativit\u00e0 si trasformano in comunicazione strategica.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.macron.com\/en\/news\/corporate\/gioele-pracucci-from-the-pages-of-a-diary-to-the-communication-of-a-global-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gioele Pracucci: dal diario alla comunicazione di un brand globale\" \/>\n<meta property=\"og:description\" content=\"Gioele Pracucci racconta il suo percorso in Macron, dove passione e creativit\u00e0 si trasformano in comunicazione strategica.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/about.macron.com\/en\/news\/corporate\/gioele-pracucci-from-the-pages-of-a-diary-to-the-communication-of-a-global-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"About Macron\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/macronsports\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-18T13:13:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-19T08:51:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/02\/Gioele_1920X1080.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Carolina Arcuri\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MacronSports\" \/>\n<meta name=\"twitter:site\" content=\"@MacronSports\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carolina Arcuri\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/\"},\"author\":{\"name\":\"Carolina Arcuri\",\"@id\":\"https:\\\/\\\/about.macron.com\\\/#\\\/schema\\\/person\\\/14e9b231dee62a1f8ce68d6203a0ae67\"},\"headline\":\"Gioele Pracucci: dalle pagine di un diario alla comunicazione di un brand globale\",\"datePublished\":\"2026-02-18T13:13:56+00:00\",\"dateModified\":\"2026-08-19T08:51:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/\"},\"wordCount\":600,\"publisher\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/about.macron.com\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Gioele_1920X1080.jpg\",\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/\",\"url\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/\",\"name\":\"Gioele Pracucci: dal diario alla comunicazione di un brand globale\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/about.macron.com\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Gioele_1920X1080.jpg\",\"datePublished\":\"2026-02-18T13:13:56+00:00\",\"dateModified\":\"2026-08-19T08:51:57+00:00\",\"description\":\"Gioele Pracucci racconta il suo percorso in Macron, dove passione e creativit\u00e0 si trasformano in comunicazione strategica.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/#primaryimage\",\"url\":\"https:\\\/\\\/about.macron.com\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Gioele_1920X1080.jpg\",\"contentUrl\":\"https:\\\/\\\/about.macron.com\\\/wp-content\\\/uploads\\\/2026\\\/02\\\/Gioele_1920X1080.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/about.macron.com\\\/home-new\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/about.macron.com\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Corporate\",\"item\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Macron People\",\"item\":\"https:\\\/\\\/about.macron.com\\\/news\\\/corporate\\\/macron-people\\\/\"},{\"@type\":\"ListItem\",\"position\":5,\"name\":\"Gioele Pracucci: dalle pagine di un diario alla comunicazione di un brand globale\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/about.macron.com\\\/#website\",\"url\":\"https:\\\/\\\/about.macron.com\\\/\",\"name\":\"About Macron\",\"description\":\"Corporate website\",\"publisher\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/about.macron.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/about.macron.com\\\/#organization\",\"name\":\"Macron S.p.A.\",\"url\":\"https:\\\/\\\/about.macron.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/about.macron.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/about.macron.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Macron_Woodmark-Hero_Orizz_POS-2-scaled.png\",\"contentUrl\":\"https:\\\/\\\/about.macron.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/Macron_Woodmark-Hero_Orizz_POS-2-scaled.png\",\"width\":2560,\"height\":1076,\"caption\":\"Macron S.p.A.\"},\"image\":{\"@id\":\"https:\\\/\\\/about.macron.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/macronsports\\\/\",\"https:\\\/\\\/x.com\\\/MacronSports\",\"https:\\\/\\\/www.instagram.com\\\/macron\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/officialmacron\",\"https:\\\/\\\/x.com\\\/MacronSports\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/macronvideo\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/about.macron.com\\\/#\\\/schema\\\/person\\\/14e9b231dee62a1f8ce68d6203a0ae67\",\"name\":\"Carolina Arcuri\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2e72021ea1834117fbfb5b70f837a1911071e18b1164804a8209e79cec3f80af?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2e72021ea1834117fbfb5b70f837a1911071e18b1164804a8209e79cec3f80af?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2e72021ea1834117fbfb5b70f837a1911071e18b1164804a8209e79cec3f80af?s=96&d=mm&r=g\",\"caption\":\"Carolina Arcuri\"},\"url\":\"https:\\\/\\\/about.macron.com\\\/en\\\/news\\\/author\\\/carolina-arcuri\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Gioele Pracucci: from the diary to the communication of a global brand","description":"Gioele Pracucci recounts his journey at Macron, where passion and creativity transform into strategic communication.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/about.macron.com\/en\/news\/corporate\/gioele-pracucci-from-the-pages-of-a-diary-to-the-communication-of-a-global-brand\/","og_locale":"en_GB","og_type":"article","og_title":"Gioele Pracucci: dal diario alla comunicazione di un brand globale","og_description":"Gioele Pracucci racconta il suo percorso in Macron, dove passione e creativit\u00e0 si trasformano in comunicazione strategica.","og_url":"https:\/\/about.macron.com\/en\/news\/corporate\/gioele-pracucci-from-the-pages-of-a-diary-to-the-communication-of-a-global-brand\/","og_site_name":"About Macron","article_publisher":"https:\/\/www.facebook.com\/macronsports\/","article_published_time":"2026-02-18T13:13:56+00:00","article_modified_time":"2026-08-19T08:51:57+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/02\/Gioele_1920X1080.jpg","type":"image\/jpeg"}],"author":"Carolina Arcuri","twitter_card":"summary_large_image","twitter_creator":"@MacronSports","twitter_site":"@MacronSports","twitter_misc":{"Written by":"Carolina Arcuri","Estimated reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/#article","isPartOf":{"@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/"},"author":{"name":"Carolina Arcuri","@id":"https:\/\/about.macron.com\/#\/schema\/person\/14e9b231dee62a1f8ce68d6203a0ae67"},"headline":"Gioele Pracucci: dalle pagine di un diario alla comunicazione di un brand globale","datePublished":"2026-02-18T13:13:56+00:00","dateModified":"2026-08-19T08:51:57+00:00","mainEntityOfPage":{"@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/"},"wordCount":600,"publisher":{"@id":"https:\/\/about.macron.com\/#organization"},"image":{"@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/#primaryimage"},"thumbnailUrl":"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/02\/Gioele_1920X1080.jpg","inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/","url":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/","name":"Gioele Pracucci: from the diary to the communication of a global brand","isPartOf":{"@id":"https:\/\/about.macron.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/#primaryimage"},"image":{"@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/#primaryimage"},"thumbnailUrl":"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/02\/Gioele_1920X1080.jpg","datePublished":"2026-02-18T13:13:56+00:00","dateModified":"2026-08-19T08:51:57+00:00","description":"Gioele Pracucci recounts his journey at Macron, where passion and creativity transform into strategic communication.","breadcrumb":{"@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/#primaryimage","url":"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/02\/Gioele_1920X1080.jpg","contentUrl":"https:\/\/about.macron.com\/wp-content\/uploads\/2026\/02\/Gioele_1920X1080.jpg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/about.macron.com\/news\/corporate\/gioele-pracucci-dalle-pagine-di-un-diario-alla-comunicazione-di-un-brand-globale\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/about.macron.com\/home-new\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/about.macron.com\/news\/"},{"@type":"ListItem","position":3,"name":"Corporate","item":"https:\/\/about.macron.com\/news\/corporate\/"},{"@type":"ListItem","position":4,"name":"Macron People","item":"https:\/\/about.macron.com\/news\/corporate\/macron-people\/"},{"@type":"ListItem","position":5,"name":"Gioele Pracucci: dalle pagine di un diario alla comunicazione di un brand globale"}]},{"@type":"WebSite","@id":"https:\/\/about.macron.com\/#website","url":"https:\/\/about.macron.com\/","name":"About Macron","description":"Corporate website","publisher":{"@id":"https:\/\/about.macron.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/about.macron.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/about.macron.com\/#organization","name":"Macron S.p.A.","url":"https:\/\/about.macron.com\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/about.macron.com\/#\/schema\/logo\/image\/","url":"https:\/\/about.macron.com\/wp-content\/uploads\/2025\/06\/Macron_Woodmark-Hero_Orizz_POS-2-scaled.png","contentUrl":"https:\/\/about.macron.com\/wp-content\/uploads\/2025\/06\/Macron_Woodmark-Hero_Orizz_POS-2-scaled.png","width":2560,"height":1076,"caption":"Macron S.p.A."},"image":{"@id":"https:\/\/about.macron.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/macronsports\/","https:\/\/x.com\/MacronSports","https:\/\/www.instagram.com\/macron\/","https:\/\/www.linkedin.com\/company\/officialmacron","https:\/\/x.com\/MacronSports\/","https:\/\/www.youtube.com\/user\/macronvideo"]},{"@type":"Person","@id":"https:\/\/about.macron.com\/#\/schema\/person\/14e9b231dee62a1f8ce68d6203a0ae67","name":"Carolina Arcuri","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/2e72021ea1834117fbfb5b70f837a1911071e18b1164804a8209e79cec3f80af?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2e72021ea1834117fbfb5b70f837a1911071e18b1164804a8209e79cec3f80af?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2e72021ea1834117fbfb5b70f837a1911071e18b1164804a8209e79cec3f80af?s=96&d=mm&r=g","caption":"Carolina Arcuri"},"url":"https:\/\/about.macron.com\/en\/news\/author\/carolina-arcuri\/"}]}},"_links":{"self":[{"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/posts\/18645","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/comments?post=18645"}],"version-history":[{"count":1,"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/posts\/18645\/revisions"}],"predecessor-version":[{"id":18646,"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/posts\/18645\/revisions\/18646"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/media\/18643"}],"wp:attachment":[{"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/media?parent=18645"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/categories?post=18645"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/about.macron.com\/en\/wp-json\/wp\/v2\/tags?post=18645"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}