{"id":5727,"date":"2024-07-29T00:00:00","date_gmt":"2024-07-29T00:00:00","guid":{"rendered":"https:\/\/about.macron.com\/optical-graphics-and-sense-of-belonging-in-the-new-macron-home-kit-of-a-j-auxerre-2\/"},"modified":"2025-05-21T17:03:10","modified_gmt":"2025-05-21T17:03:10","slug":"optisches-design-und-zugehorigkeitsgefuhl-im-neuen-macron-heimtrikot-von-j-auxerre","status":"publish","type":"post","link":"https:\/\/about.macron.com\/news\/kit-launches\/grafica-optical-e-senso-di-appartenenza-nel-nuovo-home-kit-macron-della-j-auxerre\/","title":{"rendered":"Optisches Design und Zugeh\u00f6rigkeitsgef\u00fchl im neuen Macron-Heimtrikot des A.J. Auxerre"},"content":{"rendered":"<p>L<strong>\u2019<\/strong><a href=\"https:\/\/www.macron.com\/it\/kit-ufficiali\/calcio-internazionale\/a-j-auxerre.html\"><strong>AJ Auxerre<\/strong><\/a>, das nach nur einem Jahr und dank einer herausragenden Saison in die Ligue 1 zur\u00fcckgekehrt ist, stellt nun offiziell das neue Game Set vor, das von <a href=\"https:\/\/www.macron.com\/it\/macron-world\"><strong>Macron<\/strong><\/a> die die Wei\u00df-Blauen in der Saison 2024\/25 tragen werden.<\/p>\n<p>Als Erstes wird das Heimtrikot vorgestellt, bei dem die Farben und Symbole des franz\u00f6sischen Vereins mit raffinierten und innovativen grafischen Elementen kombiniert werden und das \u2013 wie alle von Macron f\u00fcr seine Vereine hergestellten Kleidungsst\u00fccke \u2013 vollst\u00e4ndig aus <a href=\"https:\/\/www.macron.com\/it\/macron-4-the-planet\"><strong>Eco-Stoff<\/strong><\/a>. Die Verwendung dieses Stoffes, der zu 100 % aus recyceltem Kunststoff besteht, unterstreicht das gemeinsame Engagement des Ausr\u00fcsters und des Vereins f\u00fcr Nachhaltigkeit und Umweltschutz.<\/p>\n<p>Das neue <strong>Heimtrikot 2024\/25 des A.J. Auxerre<\/strong> ist \u00fcberwiegend <strong>wei\u00df<\/strong>, mit V-Ausschnitt aus Strick und \u00c4rmelb\u00fcndchen, die mit feinen hellblauen Streifen verziert sind. Das Shirt zeichnet sich durch einen breiten, diagonalen Streifen im Sublimationsdruck aus, in dessen Inneren sich eine Komposition aus Dreiecken in verschiedenen Farbt\u00f6nen von Marineblau bis Himmelblau befindet, die im Brustbereich in Wei\u00df \u00fcbergehen und so einen optischen Effekt erzeugen.<\/p>\n<p>Der innere Nackenbereich ist mit einem Etikett versehen, dessen Hintergrund die geometrische Grafik des Trikots aufgreift. Zusammen mit dem Wappen des\u2019<strong>AJ Auxerre<\/strong> Es ist die Aufschrift \u201c<em>A<\/em> <em>\u201dJAMAIS NOUS SERONS, FIERS D\u2019\u00caTRE AUXERROIS\u201c (\u201dWir werden immer stolz darauf sein, aus Auxerre zu sein\u201c)<\/em>, ein Teil eines ber\u00fchmten Fangesangs der Fans des Vereins, der auch auf dem Silikonband am unteren Innenrand des Trikots zu finden ist. Im Nackenbereich befinden sich au\u00dferdem das Macron-Logo und der Schriftzug \u2018<em>Entworfen in Bologna<\/em>\u2019, um zu best\u00e4tigen und hervorzuheben, dass jedes Kleidungsst\u00fcck auf dem Macron Campus konzipiert, entworfen und entwickelt wird.<\/p>\n<p>Auf der Au\u00dfenseite des Nackens ist in wei\u00dfer Schrift der Schriftzug aufgedruckt <em>AJ AUXERRE<\/em>. Auf der Brust befindet sich rechts das <strong>Macron der Held <\/strong>mit einem blauen Silikondruck, w\u00e4hrend links das Aufn\u00e4her mit dem Vereinswappen angebracht ist. Am unteren Rand der R\u00fcckseite des Trikots ist schlie\u00dflich mittels Pr\u00e4gung das Malteserkreuz eingef\u00fcgt, das als Symbol des Vereins auch im Wappen zu finden ist. Die wei\u00dfen Shorts weisen ebenso wie die Stutzen an der rechten Seite einen Streifen auf, der das Design des Trikots aufgreift.<\/p>\n<p>Das Trikot hat eine Passform <em>Body Fit<\/em>, der Hauptstoff ist <em>Eco Sirena<\/em> <em>Light<\/em>. Das Bedienfeld von <em>Eco Micromesh<\/em> auf der R\u00fcckseite und die Eins\u00e4tze aus <em>Eco Mesh<\/em> sorgen f\u00fcr Leichtigkeit und verbessern die Atmungsaktivit\u00e4t. Das neue Heimtrikot, das Macron f\u00fcr den A.J. Auxerre entworfen hat, ist erh\u00e4ltlich in der <a href=\"https:\/\/www.macron.com\/it\/kit-ufficiali\/calcio-internazionale\/a-j-auxerre.html\">ein eigener Bereich f\u00fcr den franz\u00f6sischen Verein auf den Seiten der Website <strong>macron.com<\/strong><\/a><strong>.<\/strong><\/p>\n<\/p>\n<div class=\"image-news-imported\">\n  <img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/02\/\">\n<\/div>","protected":false},"excerpt":{"rendered":"<p>L\u2019AJ Auxerre, tornata in Ligue 1 dopo un solo anno e grazie ad un campionato da protagonista, sta presentando ufficialmente il nuovo Game Set realizzato da Macron che i biancoazzurri indosseranno nel corso della stagione 2024\/25. Primo ad essere svelato \u00e8 l\u2019Home kit, nel quale i colori e simboli del club francese si abbinano ad [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4987,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wpupg_custom_link":[],"wpupg_custom_link_behaviour":[],"wpupg_custom_link_nofollow":[],"wpupg_custom_image":[],"wpupg_custom_image_id":[],"footnotes":""},"categories":[28],"tags":[523],"class_list":["post-5727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kit-launches","tag-aj-auxerre"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Grafica optical e senso di appartenenza nel nuovo Home Kit Macron dell\u2019A.J. Auxerre | About Macron<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/about.macron.com\/de\/nachrichten\/kit-start\/optisches-design-und-zugehorigkeitsgefuhl-im-neuen-macron-heimtrikot-von-j-auxerre\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Grafica optical e senso di appartenenza nel nuovo Home Kit Macron dell\u2019A.J. Auxerre | About Macron\" \/>\n<meta property=\"og:description\" content=\"L\u2019AJ Auxerre, tornata in Ligue 1 dopo un solo anno e grazie ad un campionato da protagonista, sta presentando ufficialmente il nuovo Game Set realizzato da Macron che i biancoazzurri indosseranno nel corso della stagione 2024\/25. 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